Carl Schoenfeld | Arts and Humanities

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Carl Schoenfeld

Course Director for MA Film & TV (Online)

School of Media and Performing Arts
Faculty of Arts and Humanities

Twitter: @carlschoenfeld 
LinkedIn Profile


I have three decades’ experience in the film industry, where I have pioneered fresh approaches across filmmaking and education. My ventures with BBC, Channel4/Film4, BFI, etc., have embraced new technology and explored new territory. 

My ground breaking A Sarajevo Diary and Eutopia! established the digital revolution in documentary film, and my feature films My Brother Tom and The Living and the Dead won awards at many film festivals and kick-started the international careers of talent involved. I worked as development producer on Edgar Reitz’ Heimat III, for Tall Stories Ltd., and the European Media Programme.

Drawing on my film industry career management skills, I have been regularly invited to speak at festivals, training organisations and coproduction markets across Europe, Asia and the Caribbean. At Coventry, I am currently teaching a new MA Film & TV, delivered online to reflect filmmaking and broadcasting opportunities in the 21st Century.

  • MA Film & Television (University of Westminster), 1996.
  • Fellow Higher Education Academy, 2010.
  • Voting Member British Academy of Film and Television Arts (BAFTA) since 2002.
Research interests

I am curious about the strategies filmmakers use to acquire the new skills and procedures to meet the new requirements of their next project.

In 2007 I was awarded a Teaching Fellowship that enabled me to pursue this investigation. This allowed me to establish Reflective Film Analysis through conferences and peer-reviewed publications. The research outcomes found application in course design at SAE Institute and Raindance/Staffordshire University where it became part of a Higher Education Innovation Fund project, and outcomes were presented at the 2012 Media Education Summit.

My ambition is to develop this research by applying action research, experiential learning theory and emerging neuropsychological approaches to filmmaker interviews. 

Recent outputs and publications


  • Film and TV MA
Areas of expertise
  • Building a digital profile for the production, for example see
  • My production My Brother Tom was one of the first to successfully use digitally produced test scenes as a financing tool. This was later institutionalised when our Executive Producer became Head of the UKFC New Cinema Fund, and made public funding available specifically for pilots and test scenes.
  • Recruiting, scheduling and budgeting of all craft departments,
  • Managing the technical image and sound production workflows,
  • Scouting processes for locations and actors,
  • Internal procedures of decision making with the director, rehearsals and recalls, as well as consulting other heads of departments if applicable,
  • Financiers’ approval of cast, crew, contracts, and marketing materials,
  • Fee, credit and other contract negotiations with agents,
  • Trailers, posters, film festival strategy.