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International Communication BA (Hons) 2019/20 entry

Course code:

P502

Study options:

3 years full-time
4 years part-time

Location:

Coventry University

Starting:

September 2019

 

Fees:
Faculty:

Get in touch

For questions regarding study and admissions please contact us:

+44 (0) 24 7765 2222


Overview

This is a particularly exciting time to be studying communications in Coventry as it gears up to be City of Culture 2021. The International Communication BA offers a focused approach to professional communication in a global context.

The aim is to provide students with a thorough grounding in a range of key communication skills as required in journalism and public relations and allied industries, in addition to an in-depth analysis of the landscape these professions now occupy.

It aims to empower students to be ambitious, informed, efficient practitioners who can add value to the communication needs of industries both in the UK and around the world. As such, this course endeavours to prepare students for a wide range of professional opportunities globally.

Why Coventry University?

An award-winning university, we are committed to providing our students with the best possible experience. We continue to invest in both our facilities and our innovative approach to education. Our students benefit from industry-relevant teaching, and resources and support designed to help them succeed. These range from our modern library and computing facilities to dedicated careers advice and our impressive Students’ Union activities.

Global ready

An international outlook, with global opportunities

Employability

Career-ready graduates, with the skills to succeed

Teaching Excellence

Taught by lecturers who are experts in their field

Course essentials

A degree which offers you more, at no extra cost

Course information

Alongside the core skills of writing and designing a message, digital agility is a key part of communications practice in the 21st century. Similarly, the global platforms enabled by technological innovation has elevated it to a world-wide level.

The International Communication BA provides in-depth exploration of core traditional communication skills and values, alongside a critical and comparative interrogation of the meaning of these internationally and the development of key competencies in the delivery of those skills.

Course content will begin with the cultural context of communication processes in order to help students develop their understanding of how communication works and how they can develop their own skills. The course will then work to develop specific and specialist skills across print, digital and broadcast by employing a variety of simulated exercises and case study opportunities in order to develop a real-world understanding of the communications industries. In the final year, students have the opportunities to explore specialist fields of communication in order to best prepare them for their future careers.

Modules

Overview

Modules

  • The Reflexive Communicator

  • Introduction to Journalism

  • Digital Communication

  • Communication History

  • Introduction to Communication Practice

  • The Process of Communication

Add+vantage

The focus on preparing students for successful futures sets Coventry apart as a university.

The Add+vantage modules teach a range of work experience and extra-curricular activities that are taken each year, and broaden students knowledge and skills within a work focused environment. There is a very wide range of Add+vantage free-choice subject areas, and they are arranged in themes.

Overview

Modules

  • Journalism and Society

  • Professional Experience

  • Media in Context

  • Ethical Communication

  • Communication and Technology

  • Communication in a Crisis

Add+vantage

The focus on preparing students for successful futures sets Coventry apart as a university.

The Add+vantage modules teach a range of work experience and extra-curricular activities that are taken each year, and broaden students knowledge and skills within a work focused environment. There is a very wide range of Add+vantage free-choice subject areas, and they are arranged in themes.

Overview

Modules

  • Strategic Communications

  • International Communications Final Project/International Communications Dissertation

  • Media Lab

  • Optional modules

    • Entertainment and Lifestyle Journalism
    • Investigative Journalism and Political Reporting
    • Tech and Gaming Journalism
    • Peace Journalism
    • Health Communication

Add+vantage

The focus on preparing students for successful futures sets Coventry apart as a university.

The Add+vantage modules teach a range of work experience and extra-curricular activities that are taken each year, and broaden students knowledge and skills within a work focused environment. There is a very wide range of Add+vantage free-choice subject areas, and they are arranged in themes.

We regularly review our course content, to make it relevant and current for the benefit of our students. For these reasons, course modules may be updated.

In more detail...

  • Field trips to places like Amsterdam, visiting professional media outlets and visits to relevant companies (which may be subject to additional fees visa requirements and numbers).
  • The opportunity to study at a university which has been ranked the 13th best UK University (Guardian 2019) and 6th for student experience (Times 2018) as well being awarded the highly-coveted Gold Award for teaching (TEF 2017).
  • Access to professional broadcast equipment via our dedicated Media Loan Shop and studios. Extensive specialist resources include a wireless suite of newsrooms, TV studio, video editing suite and radio studio. Practice in experimental techniques such as VR and Augmented Reality.
  • Coming to study in a hugely diverse city which has been appointed City of Culture 2021, meaning huge local investment and the chance to capitalise on the vibrant range of opportunities which this status will present in the run up, during and after the event, epitomised in the ten-year Cultural Strategy for Coventry.
  • At the heart of the success of Coventry’s enhanced cultural status is the city’s diverse communities. The University has the ability to engage with those communities and offers a unique opportunity to students on the course to participate in that strategy through a series of professionally aligned activities which will be integrated into modules.
  • Links with employers nationally, where students have gone on internships at the New York Times, social media content agencies, in marketing and public relations, video editing in New York and Sky; or via the option to take a year out of your studies to achieve either professional or international enhancement by spending a year abroad or in a year-long professional placement.

The aim of the BA in International Communications is to provide you with a thorough grounding in a range of key communication skills as required in journalism and public relations, in addition to in-depth analysis of the landscape these professions now occupy.

In common with the Journalism BA, it aims to empower you to be an ambitious, informed and efficient practitioner who can add value to the communication needs of industries both within and outside of the media.

As a primarily vocational course with a critical and analytical layer, the BA in International Communications mixes theory and practice in an integrated format that can allow you to immediately apply what you have learned, obtain feedback from both peers and lecturers, and then re-apply those skills in new ways.

These strands are complemented by the use of reflective essays for assessment. This promotes a sophisticated integration of theory and practice which equips students with the life-long learning skills necessary to manage their own continual professional development needs beyond university.

We regularly review our course content, to make it relevant and current for the benefit of our students. For these reasons, course modules may be updated.

The Coventry University Group assessment strategy ensures that our courses are fairly assessed and allows us to monitor student progression towards the achieving the intended learning outcomes. Assessments may include exams, individual assignments or group work elements.

Upon successful completion of the course, you should be able to:

  • Understand the historical, philosophical, cultural, commercial and social practices (practitioners, theorists, practices) that have shaped, and continue to shape, global communication practices.
  • Demonstrate sophisticated research skills to locate, collate, organise and utilise data from a variety of sources in order to critically analyse and understand the range of contemporary global communication forms and practice(s).
  • Demonstrate the ability to work with regards to policy and regulatory frameworks, adhering to professionally-defined codes of practice and industry standards, in the production of a range of products for a range of audiences.
  • Work independently and collaboratively on a range of projects in a variety of professional roles, demonstrating teamwork, negotiation, organisational and decision-making skills.
  • Develop a range of technical and creative skills that will enable them to inhabit a wide-range of roles in the contemporary media and communication industries.
  • Demonstrate intellectual curiosity, creativity and the potential for continuing creative and professional development in an international arena.
  • Develop professional competencies in relation to corporate communications and strategic management, relevant to the communications industry.


This degree is underpinned by an ethos of the reflective practitioner; theory and practice are brought together in a critical engagement with social, cultural and professional processes, contextualised by an understanding of the varying environments in which communication practitioners operate. By the end of the course, you will be expected to be able to find your own place within this global professional landscape, operating at a proficient level across a broad range of critical and practical competencies.

Intercultural and international engagement is an important and foregrounded component of course, which aims to provide a global perspective on the practice of communication through: encouraging and facilitating (by assessment and support) the participation of international students in the course, through case studies and online international learning projects, by international field trips and the opportunity to undertake a Study Abroad year (subject to additional fees, application processes and/or availability).

The diverse course team composition with a number of staff with international backgrounds reinforces this international and intercultural commitment within the course.

Global ready

Did you know we help more students travel internationally than any other UK university according to data from the experts in higher education data and analysis, HESA?

In 2016/17, we were able to provide a total of 3,482 experiences abroad that lasted at least five days. 

Much of this travel is made possible through our Global Leaders Programme, which enables students to prepare for the challenges of the global employment market, as well as strengthening and developing their broader personal and professional skills.

Explore our international experiences

1st for

international experiences

Sending more students overseas than any other UK uni (HESA 2016/17)


3,482

Student experiences

The number of student trips abroad for at least 5 days in 2016/17



21,000

and counting

The number of students we’ve helped travel internationally so far


12

global programmes

As well as trips, we offer other opportunities like language courses

Entry Requirements

University Course Code: AHU040
A Level BTEC IB Diploma GCSE requirement
Minimum BBB Minimum DDM (to include Media) Minimum 31 points (to include English at Higher level) Minimum 5 GCSEs A*–C including English.

A-Levels

A-Level applicants are required to have three
 A2 Levels. Coventry University may include AS grades within an offer for certain courses, but we are not able to accept two AS Levels in place of one A2 Level. In some courses it may be necessary for entrants to have passed specific A2 Levels in nominated subjects. Please see the course pages for more information.

Access Diplomas

The Access Diploma to include 30 Level 3 credits at Merit. Plus GCSE English Language at grade C and GCSE Mathematics at grade B, or specified equivalents.

Coventry University welcomes applicants who have completed, or who are studying, the Access to HE Diploma developed by the Quality Assurance Agency for Higher Education (QAA). Successful completion of the course will require you to gain 60 credits with at least 45 to be achieved at Level 3 (with the remainder at Level 2). In some cases we will require you to have gained Merit or Distinction grades in a number of units or in nominated subjects. For more information on the entry requirements for your chosen course please see the relevant course pages.

BTEC Level 3 Diplomas

The University will accept the BTEC Level 3 Extended Diploma for entry to most courses. In some cases we will require applicants to have studied either certain named modules or a specific named Diploma. The appropriate course page will have full information on the entry requirements. The University also accepts the BTEC Level 3 Subsidiary Diploma and BTEC Level 3 Diploma for entry to degree programmes, provided that they are studied in combination with other qualifications that provide a total volume of study that is equivalent to three A2 Levels. For example, you could be studying a BTEC Level 3 Diploma plus an A2 Level, or a BTEC Level 3 Subsidiary Diploma plus two A2 Levels. Where a specific A2 or BTEC subject is required for entry then you must be offering this as part of your combination of qualifications.

Please visit our page on European entry requirements for more information about specific country information.

English as a Foreign Language: This course requires an IELTS of 6.0 overall. Pre-sessional English is available if required.

Our International Student Hub offers information on entry requirements for your country, as well as contact details for agents and representatives should you need more advice.

More detail

Select your region to find detailed information about entry requirements:

English as a Foreign Language: This course requires an IELTS of 6.0 overall. Pre-sessional English is available if required.

Our International Student Hub offers information on entry requirements for your country, as well as contact details for agents and representatives should you need more advice.

More detail

Unconditional offers

We want to recruit the best students to Coventry and having assessed applicants' past, current and predicted performance and commitment to the course we feel that it is appropriate to reward consistently high-achieving students with an unconditional offer from a top university. It is a commitment from us with regard to an applicants’ potential as an excellent undergraduate and we hope that this will encourage such applicants to join the Coventry community.

Personal statements and references will also be taken into account and, for some degree courses, an interview will form part of the assessment. The criteria for unconditional offers will vary across the University as entry requirements for specific courses differ and not all degree courses will be taking part in the Scheme. The unconditional offer will be confirmed once a selected applicant has made Coventry their firm choice.

Coventry University has assessed that you are capable of achieving excellent grades and we have demonstrated this belief by making you an unconditional offer. This is our commitment to you so then we ask that you reciprocate this commitment by selecting us as your ‘firm’ choice and activating your unconditional offer.

We will consider other qualifications for a pre-result unconditional offer providing that you have an appropriate proven performance at GCSE (or equivalent) level and predicted grades in line with grades that we expect to see at A-level. Other qualifications that we may consider for a pre-result unconditional offer include: the International Baccalaureate Diploma, BTEC Level 3 qualifications, Cambridge Pre-U and combinations of qualifications (e.g. BTECS plus A-levels).

An unconditional offer is what it says it is. So if you don’t meet your predictions then your place at Coventry is still guaranteed. However we would hope and expect that you continue to work hard to make the most of your potential and be best prepared to study at university level.

We can’t but our experience over the years has shown us that students like you with a track record of high grades and excellent predictions are very likely to achieve those grades. Our assessment takes into account all elements of your application to allow us to take a holistic view of your potential. There is still the opportunity to gain one of the Coventry University Scholarships if you achieve the required grades so there is a financial incentive to aim high. Unconditional offers are only made to individuals who have demonstrated their commitment so we believe their focus and determination is unlikely to waver in the final stages of their qualifications.

No, the unconditional offer is only available to those who will take up their place in 2019.

Tuition Fees

We pride ourselves on offering competitive tuition fees which we review on an annual basis and offer a wide range of scholarships to support students with their studies. Course fees are calculated on the basis of what it costs to teach each course and we aim for total financial transparency.

For more information, please visit our Finance pages.

Starts

Fee


September 2019

£9,250 (per year)


Scholarships

If you're a truly outstanding undergraduate candidate we may be able to offer you a Coventry University Scholarship.

Coventry University Scholarships are awarded to recognise truly exceptional sports achievement and academic excellence.

Starts

Fee


September 2019

£9,250 (per year)


Scholarships

For the September 2018 intake we're investing in a range of EU Academic Excellence scholarships for high achieving and enterprising students. Fulfil your potential this academic year with Coventry University!

Starts

Fee


September 2019

£15,600 (per year)


Scholarships

For the September 2018 intake we're investing in a wide range of Academic Excellence scholarships for high achieving and enterprising international students. Fulfil your potential this academic year with Coventry University!

Course essentials at no extra cost

We're committed to communicating study costs clearly to make sure you're not faced with having to make any unexpected payments.

This is why our ‘Flying Start’ package provides you with a few course essentials. Your full-time fee for an undergraduate degree will cover the following:

UK field trips

Any mandatory site visits and trips within the United Kingdom.

Key material

This can include core textbooks, software and equipment.

Laser prints

1,000 A4 sides of black and white laser printing credits per year.

Optional year

Pay no tuition fees for optional work placements or study abroad trips.

Career prospects

Employability is embedded into the course in the following ways:

  • By the pedagogic approach of reflective practice which promotes critical engagement and continual professional development alongside skills development.
  • By opportunities to collaborate with peers and with employers both in the UK and internationally via real-life scenarios.
  • By opportunities to complete work experience as part of the module structure and as a sandwich year (subject to additional fees, application processes and/or availability).

The University’s Add+Vantage scheme also seeks to enhance students’ skills and competencies for employment.

Disclaimer

By accepting your offer of a place and enrolling with us, a Student Contract will be formed between you and the University. A copy of the 19/20 Contract can be found here. The Contract details your rights and the obligations you will be bound by during your time as a student and contains the obligations that the University will owe to you. You should read the Contract before you accept an offer of a place and before you enrol at the University.

The University will charge the tuition fees that are stated on the course webpage and in the prospectus for the first year of study. The University will review tuition fees each year. For UK and EU students, if Parliament permit an increase in tuition fees, the University may increase fees for each subsequent year of study in line with any such changes. Note that any increase for UK and EU Students is expected to be in line with inflation. For international students, the University may increase fees for each subsequent year of study but such increases will be no more than 5% above inflation.