Business Enterprise and Innovation Management BA (Hons) top-up

Study level: Undergraduate
Top-up courses
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The course is an entrepreneurship degree designed for those who want to thrive in a rapidly changing entrepreneurial environment, globally and technologically.

Year of entry


Coventry University (Coventry)

Study mode



1 year full-time (Entry at level 6)

Course code


Start date

September 2024

Course overview

It aims to provide you with theoretical and practical knowledge with the enterprising skills and capabilities to respond not only proactively and creatively, but innovatively to business issues and challenges.

You will be encouraged to adopt a critical approach to innovative ideas and current issues, developing the graduate attributes that not only employers value, but also to forge independent entrepreneurial ventures.

Business Enterprise and Innovation Management may appeal to you if you:

  • are an international student who has successfully completed one or two years of undergraduate study and would like to complete your final years of undergraduate study
  • have a passion for business and an enterprising mindset
  • would like to embark on a course with a practical focus and the chance to get hands-on experience in assessing the feasibility of business opportunities2, and in managing innovation and change
  • would like to learn the business enterprise and innovation skills needed to help organisations get ahead – or decide to start your own company to challenge them.
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Joint Top Modern University for Career Prospects

Guardian University Guide 2021 and 2022

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5 QS Stars for Teaching and Facilities

QS Stars University Ratings

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Top 10 UK Student City (Coventry)

QS Best Student Cities Index 2024

Why you should study this course

If you choose to study the Business Enterprise and Innovation Management course, you will:

  • study a course taught by the International Centre for Transformational Entrepreneurship, dedicated to researching and applying entrepreneurial thinking
  • have access to support, advice, and guidance from Coventry University Social Enterprise, who have a track record in helping individuals develop social enterprises and businesses4
  • study a module, English Business Presentation Skills, delivered by experts from our Faculty of Arts and Humanities, who can help to hone your verbal communication and pitching skills

Upon successful completion, this top-up course can open up pathways into the academic study of entrepreneurship, which you could pursue through our International Entrepreneurship MSc.


of our students are satisfied by the quality of our course

MEQ, 2022

What you'll study

This one-year top-up course is designed to help you build on your existing knowledge, develop your expertise in business enterprise, the management of innovation, and sustainable business practices.

The course has been designed for those who want to develop their entrepreneurial capabilities. Whether you are passionate about creating and developing entrepreneurial projects, or are more interested in driving innovation from within a company as an intrapreneur, this course should allow you to develop the transferable skills needed to succeed.

This course is delivered by the International Centre for Transformational Entrepreneurship (ICTE), which sits within Coventry Business School.


  • In this module you will learn to take the initiative in understanding your current leadership and entrepreneurial skillsets (e.g., playfulness, empathy, creation, experimentation, and reflection) and identify areas for improvement.  You will explore the entrepreneurial mindset and entrepreneurial leadership, with a particular focus on turbulent times. You will also learn to assess and reflect on your experiences in order to facilitate your personal development as an entrepreneur or intrapreneur.


  • The objective of this module is to develop and equip you with knowledge of the contemporary issues in enterprise, entrepreneurship, and innovation, as well as develop your awareness of enterprising practices in larger organisations in a national and global context.  You will develop the ability to analyse and evaluate a range of business data, sources of information and appropriate methodologies for effective analysis. You will develop strong digital literacy and research skills, and the ability to use that research for evidence-based decision-making to inform business enterprise development in the private, public, or voluntary and community sector.


  • Throughout this module you will focus on learning the appropriate techniques to evaluate the feasibility of business opportunities in enterprises of varying sizes and growth stages. You will be provided with business evaluation tools to assess feasibility in terms of demand, resource acquisition and attractiveness (benefits) of the opportunity for the entrepreneur or innovator, the environment and wider society. 


  • Providing you with the knowledge and tools to become responsible business leaders is the objective of this module, you will be introduced to different business models that companies can use to drive entrepreneurial change and innovation. You will learn how to scale up strategically and apply different growth strategies (e.g. vertical expansion and horizontal expansion) through case studies that reveal how industries change to adapt to business risks and opportunities. Issues of sustainability, socio-economic development and transformational entrepreneurship in relation to the wider entrepreneurial ecosystem are important elements of the module.


  • Innovation is a fundamental concept in the entrepreneurial process enabling new ideas, products and processes leading to social and economic impact. You will learn to identify, manage, and apply the tools and techniques for developing an innovation. You will explore the practical dimensions of creativity and innovation with a view to applying them to enact an entrepreneurial project. 


  • Developing the practical skills required for your enterprising journey is the focus of this module. You will aim to learn the enterprising behaviours, attitudes, and competencies necessary to succeed in the global workplace by evaluating your digital skills and knowledge capabilities for continuous personal and professional development as an entrepreneur, starting your own business venture or as an intrapreneur (innovator) within employment in the private, public, or voluntary and community sector.


  • This module helps you to develop your English language knowledge and skills to a level where you can communicate effectively and independently in a business context.  The emphasis is on developing practical reading, writing, speaking, and listening skills. You will take part in activities designed to increase the range and effectiveness of your use of English language and the development of study and communication skills in a business and academic context.


We regularly review our course content, to make it relevant and current for the benefit of our students. For these reasons, course modules may be updated.

How you'll learn

This course aims to offer a variety of teaching and learning methods to keep your experience dynamic and varied. Teaching methods may include:

  • Lectures with associated seminars
  • Tutorials
  • Workshops, incorporating case studies, problem-centred learning, practical exercises, surgeries, the use of electronic business resources and databases and ICT packages4

As the course has a focus on the practical application of taught theories, it aims to offer you opportunities for you to ‘enact’ ideas into action, through creative learning opportunities, which may include guided simulations or the production of a website. Your practical skills will be further developed in the module ‘Enterprise and Innovation Applied Project’, where you will design your own project with the support of a supervisor.

Teaching contact hours

We understand that everyone learns differently, so each of our courses will consist of structured teaching sessions, which may include:

  • On campus lectures, seminars and workshops
  • Group work
  • Self-directed learning
  • Work placement opportunities2.

If you would like more information, you can request information about teaching hours.

Part of university life is undertaking self-directed learning. During a typical week, you will have time that allows you to work independently to apply the skills and knowledge you have learned in taught or facilitated sessions to your projects or assignment briefs. This self-directed learning allows you to use your research skills, consolidate your knowledge or undertake collaborative group work.

As an innovative and enterprising institution, the university may seek to utilise emerging technologies within the student experience. For all courses (whether on-campus, blended, or distance learning), the university may deliver certain contact hours and assessments via online technologies and methods.

Since COVID-19, we have delivered our courses in a variety of forms, in line with public authority guidance, decisions, or orders and we will continue to adapt our delivery as appropriate. Whether on campus or online, our key priority is staff and student safety.


This course will be assessed using a variety of methods which will vary depending upon the module.

Assessment methods include:

  • Formal examinations
  • Phase tests
  • Essays
  • Group work
  • Presentations
  • Reports
  • Projects
  • Coursework
  • Exams
  • Individual Assignments
  • Laboratories

The Coventry University Group assessment strategy ensures that our courses are fairly assessed and allows us to monitor student progression towards achieving the intended learning outcomes.

What our course director says

Our Business Enterprise and Innovation Management BA (Hons) top-up is the perfect course to help you apply the skills needed to be enterprising within employment, by building on prior learning to help you graduate as an entrepreneurial leader, with a strong grasp of innovation and sustainability.

Dr Heliza Hami, Course Director, 2022
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Entry requirements

Typical offer for 2024/25 entry.

To be accepted for the course students must possess a minimum of 240 credits (RPL with 120 credits at level 4 and 120 credits at level 5) obtained in any business-related area. This could be in business management but may also be in subject areas such as project management, events management, or a more specific field of business, such as marketing, strategy or finance.

An HND in a business-related area with 240 credits awarded will also be considered for entry into the 1-year programme. This is subject to approval from the Course Director.

We recognise a breadth of qualifications, speak to one of our advisers to find out how we can help you.

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Select your region to find detailed information about entry requirements:

You can view our full list of country specific entry requirements on our Entry requirements page.

Alternatively, visit our International hub for further advice and guidance on finding in-country agents and representatives, joining our in-country events and how to apply.

English language requirements

  • IELTS: 6.0 overall, with no component lower than 5.5.

If you don't meet the English language requirements, you can achieve the level you need by successfully completing a pre-sessional English programme before you start your course. 

For more information on our approved English language tests visit our English language requirements page.

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Fees and funding

2024/25 Tuition fees

Student Full-time Part-time
UK, Ireland*, Channel Islands or Isle of Man £9,250 per year Not available
EU £9,250 per year with EU support bursary**
£16,800 per year without EU support bursary**
Not available
International £16,800 per year Not available

For advice and guidance on tuition fees3 and student loans visit our undergraduate finance page and see the University’s Tuition Fee and Refund Terms and Conditions.

We offer a range of international scholarships to students all over the world. For more information, visit our international scholarships page.

Tuition fees cover the cost of your teaching, assessments, facilities and support services. There may be additional costs not covered by this fee such as accommodation and living costs, recommended reading books, stationery, printing and re-assessments should you need them. Find out what's included in your tuition costs.

*Irish student fees

The rights of Irish residents to study in the UK are preserved under the Common Travel Area arrangement. If you are an Irish student and meet the residency criteria, you can study in England, pay the same level of tuition fees as English students and utilise the Tuition Fee Loan.

**EU Support Bursary

Following the UK's exit from the European Union, we are offering financial support to all eligible EU students who wish to study an undergraduate or a postgraduate degree with us full-time. This bursary will be used to offset the cost of your tuition fees to bring them in line with that of UK students. Students studying a degree with a foundation year with us are not eligible for the bursary.


When studying the Business Enterprise and Innovation Management course, you could have access to our Trading Floor, one of the largest of its kind in Europe, our Business Simulation Suite, which facilitates strategic problem-solving in life-like simulated business environments, and our DigiComm Lab, which recreates the atmosphere of working for a contemporary marketing agency4.

Careers and opportunities

Upon successful completion of the course you will be able to:

  • Demonstrate a breadth of knowledge and practice, of the enterprising behaviours, attitudes, and competencies necessary to succeed in the global workplace.
  • Evaluate the operational, cultural, and strategic processes of setting up, growing and scaling an entrepreneurial venture (e.g. markets, marketing and sales, customers, finance, organisational behaviour, operations, business analysis, digital business, business policy and strategy, and innovation and enterprise development).
  • Discuss issues around sustainability, socio-economic development, responsible leadership and transformational entrepreneurship, and consider their application to entrepreneurial ventures.
  • Assess and apply appropriate theories, concepts, models or techniques to identify, analyse and make recommendations for solutions to business problems in enterprises of varying sizes and growth stages.
  • Identify, select, and apply theoretical concepts to conceive, assess, plan, and enact entrepreneurial projects to innovate and create scalable sustainable businesses.
  • Critically evaluate, assimilate, design and conduct research to inform business enterprise development in the private, public or voluntary and community sector.
  • Critically reflect, using appropriate reflective theories and tools, on entrepreneurial learning and digital skills and knowledge capabilities to identify areas for improvement and develop goals and action plans for continuous personal development as an entrepreneur or intrapreneur.

Whether you have aspirations to start your own business or social enterprise, or are more interested in becoming entrepreneurial within employment, this course should help to set you on the right track. Upon successful completion, you should develop key transferable skills, such as problem-solving, analytical thinking and resilience, which should benefit you whether you seek to become an intrapreneur, driving innovation inside a company, or an entrepreneur, setting up your own venture.

The course also boasts a module focused on English Business Presentation Skills, which is delivered by English language experts in the Faculty of Arts and Humanities. Through this module, you should be able to develop your verbal communication and pitching skills, to further help prepare you for any future career.

Coventry University is committed to preparing you for your potential future career options and giving you a competitive edge in the graduate job market. Talent Team, the university's employability team provides a wide range of support services to help you plan and prepare for your potential future career options.

How to apply

  • Full-time students applying to start in September 2024 can apply for this course through UCAS.

    If this course has a part-time option you will need to apply directly to the university. Read our application pages to find out your next steps to apply.

    If you'd like further support or more information about your course get in touch with us today.

  • International codes:

    Full-time students applying to start in September 2024 should apply directly to the university.
    Read our application pages to find out your next steps to apply.

    How to apply

    For further support for international applicants applying for an undergraduate degree view our International hub.

    You can also download our International Guide which contains lots of useful information about our courses, accommodation, tips for travel and guidance on how to apply.

    If you'd like further support or more information about your course get in touch with us today.

  • Coventry University together with Coventry University London, Coventry University Wrocław, CU Coventry, CU London, CU Scarborough, and Coventry University Online come together to form part of the Coventry University Group (the University) with all degrees awarded by Coventry University.


    The majority of our courses have been formally recognised by professional bodies, which means the courses have been reviewed and tested to ensure they reach a set standard. In some instances, studying on an accredited course can give you additional benefits such as exemptions from professional exams (subject to availability, fees may apply). Accreditations, partnerships, exemptions and memberships shall be renewed in accordance with the relevant bodies’ standard review process and subject to the university maintaining the same high standards of course delivery.

    2UK and international opportunities

    Please note that we are unable to guarantee any UK or international opportunities (whether required or optional) such as internships, work experience, field trips, conferences, placements or study abroad opportunities and that all such opportunities may be unpaid and/or subject to additional costs (which could include, but is not limited to, equipment, materials, bench fees, studio or facilities hire, travel, accommodation and visas), competitive application, availability and/or meeting any applicable travel, public authority guidance, decisions or orders and visa requirements. To ensure that you fully understand any visa requirements, please contact the International Office.

    3Tuition fees

    The University will charge the tuition fees that are stated in the above table for the first Academic Year of study. The University will review tuition fees each year. For UK (home) students, if Parliament permit an increase in tuition fees, the University may increase fees for each subsequent year of study in line with any such changes. Note that any increase is expected to be in line with inflation.

    For international students, we may increase fees each year, but such increases will be no more than 5% above inflation. If you defer your course start date or have to extend your studies beyond the normal duration of the course (e.g. to repeat a year or resit examinations) the University reserves the right to charge you fees at a higher rate and/or in accordance with any legislative changes during the additional period of study.


    Facilities are subject to availability. Access to some facilities (including some teaching and learning spaces) may vary from those advertised and/or may have reduced availability or restrictions where the university is following public authority guidance, decisions or orders.

    Student Contract

    By accepting your offer of a place and enrolling with us, a Student Contract will be formed between you and the university. A copy of the current 2024/2025 contract is available on the website. The Contract details your rights and the obligations you will be bound by during your time as a student and contains the obligations that the university will owe to you. You should read the Contract before you accept an offer of a place and before you enrol at the university.

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