This exciting course is designed to provide you with the opportunity to develop the skills and expertise to produce innovative and visionary designs for every form of transport imaginable. This includes cars, motorbikes, boats, luxury yachts, construction vehicles and vehicle interiors, as well as emerging areas such as electric vehicles and personal mobility devices.
Our current excellent industry links, with diverse employers such as Jaguar Land Rover, Herman Miller, Lotus, Dyson, Aston Martin, Speedo, Ford and Electrolux, for example, may provide opportunities for ‘live’ collaborative projects, work placements, industry visits, design competitions and expert advice through regular guest lectures. You can start building your contacts and gain the networking experience to establish yourself as a design professional long before you graduate.
Coventry University has gained an international reputation for automotive research and teaching covering design, engineering, business and media. A former winner of ‘Best Design School’ in the World Automotive Design competition, we have hosted major symposiums on the future of transport design, including RINA conferences and the ITS-UK Automotive User Interest Group.
You will be taught by current specialists in automotive, transport and broader industrial design with expertise in concept, modelling, interior, exterior and design-led development of low carbon vehicles. Their extensive professional experience includes working for well-known companies like General Motors, Daihatsu, Nissan, Ford and JLR.
The course is informed by and aims to reflect the changing nature of the issues that drive automotive and transport design. Sustainability, social impact of designs, internationalisation, global branding and design in context are changing people’s perceptions about diversity in transportation. Such ‘drivers of design’ are embedded within coursework and we regularly review our curriculum in response to feedback from our many industry connections.
We deliberately try to strike a balance between traditional hand-processes and emerging technologies. You’ll have the opportunity to participate in workshops for physical and digital model making, whilst having the opportunity to access state-of-the-art milling, rapid prototyping and 3D printing.