Business Administration BBA (Hons) 2020/21 entry

Course code:

N250

Study options:

3 years full-time
4 years sandwich

Location:

Coventry University

Starting:

September 2020

 

Fees:

2020/21 fees TBC*
2019/20 fees - £9,250

Find out more

Faculty:

Get in touch

For questions regarding study and admissions please contact us:

+44 (0) 24 7765 2222
ukadmissions@coventry.ac.uk

Overview

For an all-round business education try a Business Administration degree; with a focus on the application of theory to real business situations, this course reflects contemporary business thought and practice.

Aimed at students who have a passion for business and an aptitude for organisation and management, this degree prepares students for a wide range of roles in the local, national or international business environment. It offers a solid grounding in core business and then allows the flexibility to specialise in key areas, with the chance to study optional modules after your first year in topics such as accounting, marketing or international finance.

You will also have the opportunity to experience Coventry Business School’s Business Simulation Suite, which utilises the latest business simulation software to give you the chance to improve your business skills.

Why Coventry University?

An award-winning university, we are committed to providing our students with the best possible experience. We continue to invest in both our facilities and our innovative approach to education. Our students benefit from industry-relevant teaching, and resources and support designed to help them succeed. These range from our modern library and computing facilities to dedicated careers advice and our impressive Students’ Union activities.

Global ready

An international outlook, with global opportunities

Employability

Career-ready graduates, with the skills to succeed

Teaching Excellence

Taught by lecturers who are experts in their field

Course essentials

A degree which offers you more, at no extra cost

Accreditation and Professional Recognition

This course is accredited and recognised by the following bodies:

European Foundation for Management Development (EFMD)

As a mark of our quality and international perspective, Coventry Business School is an active member of the European Foundation for Management Development (EFMD) and Chartered Association of Business Schools (CABS), as well as being signatories to the United Nations Principles for Responsible Management Education (UN PRME) initiative. Our experiences and involvement with these organisations will enhance the quality of your educational experience.


Chartered Association of Business Schools (CABS)

Our Facilities

Business Simulation Suite

Business Simulation Suite

Coventry Business School's Business Simulation Suite utilises the latest business simulation software to give students the opportunity to improve their business skills.

DigiComm Lab Seating Area

DigiComm Lab

Designed to build creative minds, the DigiComm Lab is equipped with the latest industry-standard marketing and advertising software and devices to support your creative development.

Trading Floor

Trading Floor

Students have opportunities to practice simulated trading and other finance-related activities using the various types of demo software available in the Trading Floor.

Course information

The course reflects business thought and practice with an emphasis, where appropriate, on the application of theory to real business situations, challenges and issues.

Case studies will be used to give you an in-depth understanding of how the different parts of an organisation support one another. Previously, for example, students have considered the project management issues involved with festivals like Glastonbury, the ethical concerns in the supply chains of cut flowers and the challenges of managing mega-events, such as the Olympic Games.  

Our aim is to provide you with a business degree qualification that equips you for careers in local, national or international markets, encouraging you to go beyond an understanding of management theories to also be able to apply them confidently to real life situations. We strive to create a study environment which will encourage you to build up your awareness of the dynamic business environment and how current events impact this with real life case studies and current events analysed in seminars and used to explore the challenges of putting theory into practice. In addition, our strong focus on providing opportunities for gaining work experience, supported by both our careers service and our Faculty Employability Tutors, helps you gain the skills, knowledge and networks that build the exceptional profile employers are attracted to.

91%

student satisfaction

NSS, 2018

Course specification
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Modules

Overview

In the first year, all of our students study core modules to provide a really solid overview of how businesses work and the key business functions of human resources, marketing and finance.

Modules

  • Continuing Professional Development 1 (CPD 1)

  • Introduction to Business Administration

  • Economic Environment of Business

  • Marketing Essentials

  • Managing People

  • Business Analytics

  • Add+vantage

Add+vantage

The focus on preparing students for successful futures sets Coventry apart as a university.

The Add+vantage modules teach a range of work experience and extra-curricular activities that are taken each year, and broaden students knowledge and skills within a work focused environment. There is a very wide range of Add+vantage free-choice subject areas, and they are arranged in themes.

Overview

In the second year, you will delve into subjects in more detail and are able to select an optional module.

Modules

  • Continuous Professional Development 2 (CPD 2)

  • Exploring Business Strategy

  • Managing Human Resources

  • Entrepreneurship

  • Buyer Behaviour

  • Add+vantage

  • Optional modules

    1 from the following:

    • Leadership in Action
    • Principles of Business Accounting

Add+vantage

The focus on preparing students for successful futures sets Coventry apart as a university.

The Add+vantage modules teach a range of work experience and extra-curricular activities that are taken each year, and broaden students knowledge and skills within a work focused environment. There is a very wide range of Add+vantage free-choice subject areas, and they are arranged in themes.

Overview

In your third year you have the option to apply for a placement, or study abroad year, which can be spent overseas (studying with one of our partner universities, or working) or on a placement in the UK

Overview

In your final year, you can select two optional modules to allow you to tailor the course to your interests and the subjects most relevant to your career aspirations.

Modules

  • Continuous Professional Development 3 (CPD 3)

  • Project Management

  • Business Project

  • Contemporary Business Strategy

  • Add+vantage Module

  • Optional modules

    2 from the following:

    • Critical Issues in Globalisation
    • International Marketing
    • Marketing Psychology
    • Managing Change
    • International Finance
    • Advanced Accounting for Business

Add+vantage

The focus on preparing students for successful futures sets Coventry apart as a university.

The Add+vantage modules teach a range of work experience and extra-curricular activities that are taken each year, and broaden students knowledge and skills within a work focused environment. There is a very wide range of Add+vantage free-choice subject areas, and they are arranged in themes.

We regularly review our course content, to make it relevant and current for the benefit of our students. For these reasons, course modules may be updated.

15th

We are ranked as the 15th best University in the United Kingdom

Guardian University Guide 2020

In more detail...

  • £350m investment in facilities, a single site campus with excellent learning facilities all in easy walking distance.
  • Provides a very relevant and natural progression path to study for an MBA in subsequent years following appropriate experience of work.
  • Regular input from industry and commerce with recent guest speakers from HSBC, Manchester Airport Group, NFU Mutual, TNT, Jaguar Land Rover and Severn Trent.
  • Placement opportunities to apply for with organisations that in the past have included Volvo, Bosch Group, Coventry City Council, Eon, Faurecia, National Grid and Barclays Bank.
  • Strong international focus with direct entry offered to international students in Years Two and Three, when appropriate prior learning can be evidenced, enabling you to study in a diverse and cosmopolitan environment, building networks across the globe.
  • Designated Employment Personal Tutor (EPT) to work with you throughout your course. All our EPTs have previously worked in industry and have experience of being a recruiter; they understand the labour market, the skills employers look for and the processes used by employers to select candidates.
  • Wide range of international experience opportunities, including study abroad at Montpellier Business School, Budapest Metropolitan University and UC Leuven-Limberg or placements in European organisations, with past students having working in countries such as Germany, USA and Ireland for Airbus, Audi and Fiat.

Placement opportunities to apply for with organisations that in the past have included Volvo, Bosch Group, Coventry City Council, Eon, Faurecia, National Grid and Barclays Bank.

Our main study themes are:

  • Markets: Markets for resources, goods and services, including considerations of customers, customer expectations, service and market orientation
  • Business policy and strategy: The development of appropriate policies and strategies within a changing environment, to meet stakeholder interests
  • Finance: The sources, uses and management of finance, as well as the use of accounting and other information systems for managerial applications
  • People: The management and development of people within organisations.• Operations: The management of resources and operations

This course is available on a three-year full-time basis or a four-year sandwich basis, where between Years Two and Three there is one year of work experience or study abroad at a partner Institution. We offer a main September intake and an additional one in January and May, where students undertake two semesters in Term 2 and 3, then join the September intake for their remaining years of study.

The Business Futures team, based with Coventry Business School, will assist you in finding a suitable placement, which will enable you to put your studies into practice, gaining valuable experience of the world of work on a much more significant scale than vacation or part‐time work. 

We have a range of partners where you can undertake a study abroad year. These currently include: Nanjing University of Science and Technology, Lazarski University, AMOS Sport Business School and East Asia Institute of Management, with students going to countries such as China, Belgium and France. You also have the option to undertake a shorter Summer Placement Module for a minimum of six weeks over the summer before or during your final year of study. Studying abroad provides an opportunity to add an international dimension to your course by experiencing the teaching and learning environment of an international institution. You will appreciate the language and culture of another country, enhancing your interpersonal skills and, in turn, your employability.

Some teaching methods will be taught by guest lecturers from industry or experts in the field, which in the past have included Calor Gas and Worcester Bosch talking about the particulars of their business environment and the challenges they face. You will have access to a wide range of field trip opportunities, with many of these being overseas. Trips are advertised regularly and provide opportunities to understand business within different cultural environments and to develop networks with a wider range of students and organisations. Examples of past trips include New York, Peru, China and Belgium, such as the trip to Leon last year which incorporated a visit to an innovative web design business and a manufacturing plant. 

In addition, our Progress Coaches will be able to offer advice and support throughout your course. Based in the Business School, they are on hand to discuss your academic progress, and can be accessed through drop in sessions or by booking appointments with them directly.

Teaching methods include: lectures, with associated seminars, tutorials and workshops, incorporating case studies, problem‐centred learning, practical exercises, surgeries, electronic business resources and databases, ICT packages.

This course will be assessed using a variety of methods which will could vary depending upon the module. Assessment methods include formal examinations, coursework, tests, essays, practical or project work, group work and presentation and posters.

The Coventry University Group assessment strategy ensures that our courses are fairly assessed and allows us to monitor student progression towards the achieving the intended learning outcomes. Assessments may include exams, individual assignments or group work elements.

On successful completion, you should be equipped with the skills to:

  • Demonstrate a comprehensive knowledge and understanding of the business environment, business strategy and the main functional areas of business organisations.
  • Apply a wide range of relevant skills and competencies in order to be productive in a graduate level role in an organisation.
  • Formulate, suggest and communicate solutions to business problems.
  • Demonstrate the ability to act as an independent learner (in both educational and business settings) as well as the ability to play a full role when working and/or learning in teams.
  • Appreciate the importance of developing a global outlook.

We set out below the typical teaching contact hours that you will receive on this course. Teaching contact hours will vary in different semesters and years of study and may vary due to module selection. In addition to the contact hours below, we offer the opportunity to attend additional optional sessions, including sessions with the Faculty’s progress coaches, or to meet with staff during their advice and feedback hours.

Within your first and second year, you will have 12 contact hours of teaching a week which includes:

  • Medium group teaching: 6 hours of practical workshops or seminars each week
  • Large group teaching: 6 hours of lectures each week.

 

In your final year, if you are undertaking a project/dissertation, there is a greater emphasis placed on independent study and therefore total contact hours may be reduced.

In addition, you will be expected to undertake a significant amount of self-directed studying and revising in your own time each week, which may include, for example, guided study using hand-outs or online activities.

The course has a diverse student body, as well as faculty from over 100 countries represented in the Business School, providing a multinational learning environment. We also have dedicated teams to help promote and support internship, study and work abroad planning; students are encouraged to consider these opportunities from the moment they join the Business Administration programme.

Global ready

Did you know we help more students travel internationally than any other UK university according to data from the experts in higher education data and analysis, HESA?

In 2016/17, we were able to provide a total of 3,482 experiences abroad that lasted at least five days.

Much of this travel is made possible through our Global Leaders Programme, which enables students to prepare for the challenges of the global employment market, as well as strengthening and developing their broader personal and professional skills.

Explore our international experiences

1st for

international experiences

Sending more students overseas than any other UK uni (HESA 2016/17)


3,482

Student experiences

The number of student trips abroad for at least 5 days in 2016/17


21,000

and counting

The number of students we’ve helped travel internationally so far


12

global programmes

As well as trips, we offer other opportunities like language courses

Entry Requirements

University Course Code: BESU069
A Level BTEC IB Diploma GCSE requirement
ABB-BBB DDM 31-30 points Minimum 5 GCSEs at A*-C including English, Maths and Science

A-Levels

A-Level applicants are required to have three
 A2 Levels. Coventry University may include AS grades within an offer for certain courses, but we are not able to accept two AS Levels in place of one A2 Level. In some courses it may be necessary for entrants to have passed specific A2 Levels in nominated subjects. Please see the course pages for more information.

Access Diplomas

The Access Diploma to include 30 Level 3 credits at Merit. Plus GCSE English Language at grade C and GCSE Mathematics at grade C, or specified equivalents.

Coventry University welcomes applicants who have completed, or who are studying, the Access to HE Diploma developed by the Quality Assurance Agency for Higher Education (QAA). Successful completion of the course will require you to gain 60 credits with at least 45 to be achieved at Level 3 (with the remainder at Level 2). In some cases we will require you to have gained Merit or Distinction grades in a number of units or in nominated subjects. For more information on the entry requirements for your chosen course please see the relevant course pages.

BTEC Level 3 Diplomas

The University will accept the BTEC Level 3 Extended Diploma for entry to most courses. In some cases we will require applicants to have studied either certain named modules or a specific named Diploma. The appropriate course page will have full information on the entry requirements.

The University also accepts the BTEC Level 3 Subsidiary Diploma and BTEC Level 3 Diploma for entry to degree programmes, provided that they are studied in combination with other qualifications that provide a total volume of study that is equivalent to three A2 Levels. For example, you could be studying a BTEC Level 3 Diploma plus an A2 Level, or a BTEC Level 3 Subsidiary Diploma plus two A2 Levels. Where a specific A2 or BTEC subject is required for entry then you must be offering this as part of your combination of qualifications.

Please visit our page on European entry requirements for more information about specific country information.

English as a Foreign Language: an IELTS of 6.0 overall. Pre-sessional English is available if required.

Our International Student Hub offers information on entry requirements for your country, as well as contact details for agents and representatives should you need more advice.

More detail

Select your region to find detailed information about entry requirements:

English as a Foreign Language: an IELTS of 6.0 overall. Pre-sessional English is available if required.

Our International Student Hub offers information on entry requirements for your country, as well as contact details for agents and representatives should you need more advice.

More detail

Tuition Fees

We pride ourselves on offering competitive tuition fees which we review on an annual basis and offer a wide range of scholarships to support students with their studies. Course fees are calculated on the basis of what it costs to teach each course and we aim for total financial transparency.

For more information, please visit our Finance pages.

Starts

Fee


September 2020

2020/21 fees TBC*
2019/20 fees - £9,250 (per year)


UK Scholarships

If you're a truly outstanding undergraduate candidate we may be able to offer you a Coventry University Scholarship.

Coventry University Scholarships are awarded to recognise truly exceptional sports achievement and academic excellence.

Starts

Fee


September 2020

2020/21 fees TBC*
2019/20 fees - £9,250 (per year)


EU Scholarships

For the September 2019 intake we're investing in a range of EU Academic Excellence scholarships for high achieving and enterprising students. Fulfil your potential this academic year with Coventry University!

Starts

Fee


September 2020

2020/21 fees TBC*
2019/20 fees - £13,250 (per year)


International Scholarships

For the September 2019 intake we're investing in a wide range of Academic Excellence scholarships for high achieving and enterprising international students. Fulfil your potential this academic year with Coventry University!

Course essentials at no extra cost

We're committed to communicating study costs clearly to make sure you're not faced with having to make any unexpected payments.

This is why our ‘Flying Start’ package provides you with a few course essentials. Your full-time fee for an undergraduate degree will cover the following:

UK field trips

Any mandatory site visits and trips within the United Kingdom.

Key material

This can include core textbooks, software and equipment.

Laser prints

1,000 A4 sides of black and white laser printing credits per year.

Optional year

Pay no tuition fees for optional work placements or study abroad trips.

The following are additional costs not included in the fees:

  • Any optional overseas field trips or visits: £400+ per trip.

EU student fees

EU nationals and their family members starting in the 2019/20 academic year remain eligible for the same fees as home students and the same financial support. Financial support comes from Student Finance England, and covers undergraduate and postgraduate study for the duration of their course, providing they meet the residency requirement.

For tuition fee loans

EU nationals must have resided in the European Economic Area (EEA) or Switzerland for the three years prior to the start of their course. The purpose of that three year residency should not have been mainly for the purpose of receiving full time education.

For maintenance loans

EU nationals must have resided in the UK and Islands for the five years prior to the start of their course. The purpose of that five year residency should not have been mainly for the purpose of receiving full time education.

Career prospects

The structure of the course, the experiences and support made available to you are all designed with a view to developing the skills, competencies and understanding necessary to contribute in the rapidly changing work environment.

Whether you require support and guidance in relation to long or short-term placement desires, or the needs and expectations of external employers, we have employability and careers tutors as well as your own academic personal tutor on hand to help you make these decisions and develop your own career plan. 

The flexibility of the degree means that you can shape it as your career plans become clearer. You could go on to work in a diverse range of industries and jobs, from the civil service to large multinationals, working in anything from management and HR to advertising and marketing. We also have students who go on work in family businesses and are able to bring new insights and experiences.

Coventry University is committed to preparing you for your future career and giving you a competitive edge in the graduate job market. The University's Careers and Employability team provide a wide range of support services to help you plan and prepare for your career.

Where our graduates work

Recent graduates have gone on to work at organisation such as Ark Housing Consultancy in London, Smart Assessor in Rugby, Healthcare Quality Improvement Partnership in London, PLP Lift Trucks in Sheffield and Fastenal in Coventry.

Disclaimer

By accepting your offer of a place and enrolling with us, a Student Contract will be formed between you and the University. A copy of the 19/20 Contract can be found here. The Contract details your rights and the obligations you will be bound by during your time as a student and contains the obligations that the University will owe to you. You should read the Contract before you accept an offer of a place and before you enrol at the University.

The University will charge the tuition fees that are stated on the course webpage and in the prospectus for the first year of study. The University will review tuition fees each year. For UK and EU students, if Parliament permit an increase in tuition fees, the University may increase fees for each subsequent year of study in line with any such changes. Note that any increase for UK and EU Students is expected to be in line with inflation. For international students, the University may increase fees for each subsequent year of study but such increases will be no more than 5% above inflation.

*2020/2021 course fees have not yet been determined by the University or government legislation. Once the course fees have been determined, the course web page will be updated to reflect your first year course fee. Please continue to revisit the course web page to identify the fee before you accept an offer of a place on the course and/or before you enrol at the University.

Coventry University ranked 15 in the UK
Coventry University awarded TEF GOLD Teaching Excellence Framework
University of the year for student experience
QS Five Star Rating 2019
Coventry City of Culture 2021