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Our Global Marketing BSc (Hons) aims to prepare you for career opportunities in marketing management and a range of related marketing fields, like branding, advertising, digital marketing, and market research.
Course option
Year of entry
Location
CU London (Greenwich, London) and
Coventry University London (City of London)
Study mode
Full-time
Part-time
Sandwich
Duration
4 years full-time
5 years sandwich
UCAS codes
N5DF
Start date
September 2024
November 2024
Our degree with foundation year could be the stepping stone you need to achieve your goals. The foundation year aims to prepare you for degree-level study and is a great way to build the confidence, skills and knowledge needed to succeed on your degree course.
The foundation year aims to provide you with a solid grounding for building a career in management. You’ll seek to learn all the key components of successful leadership, along with essential knowledge of general business operations domestically and globally.
Develop the ‘career-ready’ and practical skills which are in demand from employers around the world.
Immerse yourself in Coventry University London’s global community and emerge as a talented, career-ready graduate with an international outlook.
We regularly review our course content, to make it relevant and current for the benefit of our students. For these reasons, course modules may be updated.
What I enjoyed most about my internship placement with Pulse Social is that they really encouraged me to get creative and learn how to express myself. I’ve also met a lot of people who have the same passions as me and I’m really thankful for that.
Carla López Bazaga, Global Marketing BSc (Hons) student, quoted in 2021
Our strong global business connections provide students with access to real-life work experience, so you can put your skills into practice and make connections in the world of work.
Typical offer for 2024/25 entry.
Got higher grades? Have you considered direct entry to the degree without foundation year?
2024/25 tuition fees.
Student | Full-time | Part-time |
---|---|---|
UK, Ireland*, Channel Islands or Isle of Man | £7,950 | Not available |
International/EU | Not currently available*** | Not available |
Student | Full-time | Part-time |
---|---|---|
UK, Ireland*, Channel Islands or Isle of Man | £9,250 per year | Request fee information |
International/EU | Not currently available*** | Not available |
Please note: UK (home) tuition fees for the degree course years will be charged at the current Coventry University London UK (home) degree fee level. This was set at £9,250 for the 23/24 academic year.
If you choose to study this course with a professional placement or study abroad year, you will need to pay a tuition fee3 of £1,250 to cover your academic support.
For advice and guidance on tuition fees3 and student loans visit our Fees and Finance page.
We offer a range of International scholarships to students all over the world. For more information, visit our International Scholarships page.
The following are additional costs not included in the tuition fees:
In order to receive funding for degree with foundation year courses, you will need to complete a four-year degree programme which includes the integrated foundation year, otherwise you may be responsible for your foundation year fees. For further information, please refer to the 'Tuition Fee Loan' details in the 'Funding your undergraduate course' section of our 'Fees and finance' page.
The rights of Irish residents to study in the UK are preserved under the Common Travel Area arrangement. If you are an Irish student and meet the residency criteria, you can study in England, pay the same level of tuition fees as English students and utilise the Tuition Fee Loan.
Our foundation years are taught at CU London’s Greenwich campus, which is located in the contemporary Mitre Passage building on the Greenwich Peninsula. Once you successfully complete your foundation year, you'll transfer over to studying your chosen degree at Coventry University London in the heart of the city.
On successful completion of this course, you will be able to:
Upon successful completion of the course, your CV should appeal to employers, thanks to our focus on practical skills and commercial acumen. You’ll understand the role of marketing in diverse organisations, be equipped to contribute to the work of global brands and have a strong grasp of the importance of ethical behaviour in globalised marketing practice.
The optional placement and internship2 could play an important role in developing your confidence, resilience and networking skills. The entrepreneurial skills we offer can also prepare you for self-employment if that’s what you choose to do.
When you graduate, you might have the option to choose to join the in-house marketing department of a global brand (in any sector or industry), a public-sector organisation or a charity. More and more organisations now appreciate the critical importance of effective dialogue with their audiences, which means that marketing roles are increasingly opening up in sectors like government and professional services.
Alternatively, you might decide to apply for a marketing agency in branding, advertising, public relations, graphic design, digital, media-buying, trend forecasting, market research and more. Or you might want to start your own agency or work as a freelance consultant.
Upon successful completion of our Global Marketing BSc course, you may wish to continue to further your studies at postgraduate level. You can do that right here at Coventry University London, with our International Marketing MBA. You could continue to build on what you have learnt, further exploring the current theories around strategy, leadership and finance, as well as specialist knowledge in marketing management and techniques. You’ll have plenty of opportunities to gain exposure to the world of marketing in practice, applying your learning in order to sharpen your practical skills and be career-ready by the time you graduate.
We also offer alternative postgraduate degrees if you decide to take a slightly different route. You can explore all of your options using our postgraduate course search tool. You may be entitled to an alumni discount on your fees if you decide to extend your time with us by progressing from undergraduate to postgraduate study.
Our students are at the heart of everything we do here at Coventry University London. Hear about Hitanshu, Shaikh, Amrin, Hani and Philippine’s experiences of studying with us in the City of London.