Marketing

If you’re creative, analytical and a good communicator, a Marketing degree could open doors to a career in an industry you’ll love. Study a Marketing course at Coventry University London to develop your analytical and strategic skills, identify new ways to attract and engage customers and kickstart a career in one of the fastest growing industries.

  • Use the very latest marketing research and software to learn how to design and plan real-world marketing strategies.
  • Use industry analytic tools such as Oribi, Mix Panel and Google Analytics to advance your marketing toolkit.
  • Understand how to interpret and evaluate the effectiveness of marketing strategies and campaigns by designing your own.
  • Apply what you’ve learnt to internships*, marketing simulations, business planning, individual/group consulting projects, or live projects with an external client.
  • Apply your learning to the industry by attending company and governmental visits in London, across the UK, and internationally*.

Our Marketing facilities

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Mac suite

We have a fully equipped Mac suite for digital and creative work. Here you’ll learn how to use the latest industry standard software such as Oribi, Mix Panel and Google Analytics, which will enable you to learn how to plan, design and analyse marketing campaigns.

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Enterprise Hub

Our Enterprise Hub supports student entrepreneurs by providing extensive industry knowledge and guidance to help develop ideas into viable ventures. It is a dedicated space for enterprising students and professionals to solve problems, network professionally and collaborate on projects.

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Talent Team

For employability advice, our Talent Team are your go-to. They can assist you in applying for work placements, graduate level jobs and offer skills development workshops. The Talent Team also organise networking events to enable you to meet potential employers and industry contacts.

Student stories

Yasmin did her undergraduate degree in business at the Coventry University campus, before coming back to her home town of London to study our International Marketing MBA.

London is one of the most successful business hubs in the world and every business needs marketing. Students, such as Dana, can take advantage of learning the latest tips and tricks in the sector.

Offering you an international outlook is a key part of our offering. Learning with people from all over the world and analysing global trends enhances vital skills valued by employers, as Shaikh discovered.

The Queen's Award for Enterprise
University of the year shortlisted
QS Five Star Rating 2023