International Hospitality and Tourism Management BA (Hons) 2021/22 entry

Course code:

N832

Study options:

3 years full-time
4 years sandwich
5 years part-time

How to Apply
Location:

Coventry University London (City of London)

Starting:

January 2022

 

Fees:

Get in touch


Course code:

LONU046

Study options:

3 years full-time
4 years sandwich
5 years part-time

Location:

Coventry University London (City of London)

Starting:

January 2022

 

Fees:

Get in touch


Overview

The BA (Hons) International Hospitality and Tourism Management course aims to capture the major trends which can be considered as transforming the industry today – from a greater emphasis on sustainability to technological advances, and from changing customer expectations to new concepts of luxury.

Our BA (Hons) Hospitality and Tourism Management course aims to provide you with the knowledge and skills you need to thrive in a growth industry that employs millions of people in the UK alone. Benefited from being in the heart of the city of London, this course will provide you with the opportunity to gain a real business experience delivered in the classroom by real-world case studies, live projects and simulations (subject to availability), and complemented by field trips and opportunities for work placements. Inter-cultural awareness is especially fostered and practised throughout the course in the delivery of the classroom-based modules as well as study abroad, placement and workplace project experience. The fact-finding trips to some of the capital’s most iconic locations as part of the course, from luxury hospitality establishments, tourism attractions, to exhibitions and leisure facilities. Moreover, our central London location provides you with immense opportunities to enjoy what one of the best locations in the world for hospitality and tourism businesses could offer. These experiences on applying theories into action will immerse students in the hospitality and tourism management sphere of subjects, which will enhance your career-readiness and employability, and enable you to think strategically and encourage your creativity and innovation to flourish.

Please note that we are unable to guarantee any field trips, UK/International trips and visits, workplace project experiences, placements or study abroad opportunities and that any such opportunities referred to on this webpage may be subject to additional costs (e.g. travel, visas and accommodation etc.), competitive application, availability and/or meeting any applicable visa requirements. To ensure that you fully understand the requirements in this regard, please contact the International Office for further details if you are an EU or International student.

Why Coventry University London?

We believe that there is no better place to learn about business than to study in the heart of one of the most successful business and financial centres in the world. Launched in 2010 and located in the City of London, we are minutes away from the Bank of England and the London Stock Exchange, and are surrounded by several blue chip companies.

COVID-19

The University may deliver certain contact hours and assessments via emerging online technologies and methods across all courses. In response to the Covid-19 pandemic, we are prepared for courses due to start in or after the 2020/2021 academic year to be delivered in a variety of forms. The form of delivery will be determined in accordance with Government and Public Health guidance. Whether on campus or online, our key priority is staff and student safety.

Due to the ongoing restrictions relating to Covid-19, some facilities (including some teaching and learning spaces) and some non-academic offerings (particularly in relation to international experiences), may vary from those advertised and may have reduced availability or restrictions on their use.

Global ready

An international outlook, with global opportunities

Employability

Career-ready graduates, with the skills to succeed

Student experience

All the support you need, in a top student city

Heart of the City

Minutes from the Bank of England and Stock Exchange

Your course in pictures

Accreditation and Professional Recognition

This course is accredited and recognised by the following bodies.

Institute of Hospitality

Coventry University London Marketing, Fashion, Hospitality and Tourism School is currently an active member of the Institute of Hospitality, which is the professional body for managers and aspiring managers working and studying in hospitality, leisure and tourism.

There is currently no intention for this membership to lapse however if it was not to be renewed we would notify applicants and students as soon as possible.

Course information

The BA (Hons) International Hospitality and Tourism Management course aims to capture the major trends which can be considered as transforming the industry today – from a greater emphasis on sustainability to technological advances, and from changing customer expectations to new concepts of luxury. Our BA (Hons) Hospitality and Tourism Management course aims to provide you with the knowledge and skills you need to thrive in a growth industry that employs millions of people in the UK alone. Benefited from being in the heart of the city of London, this course will provide you with the opportunity to gain a real business experience delivered in the classroom by real-world case studies, live projects, simulations, and complemented by field trips and opportunities for work placements.

The course is designed to foster inter-cultural awareness, which is explored throughout the course, in the delivery of the classroom-based modules as well as study abroad, placement and workplace project experience*. The course offers the chance to be involved in fact-finding trips to some of the capital’s most iconic locations as part of the course, from luxury hospitality establishments, tourism attractions, to exhibitions and leisure facilities. Moreover, our central London location provides you with immense opportunities to enjoy what we consider to be one of the best locations in the world hospitality and tourism businesses could offer. These experiences aim to put theories into action, providing students with the chance to be immersed in the hospitality and tourism management sphere of subjects, which aims to enhance your career-readiness and employability upon successful completion of the course, and to help support and encourage you to think strategically and encourage your creativity and innovation to flourish.
In addition, this course covers a wide range of topics that are essential for a career in hospitality and tourism management, as well as broader themes in business management that aims to root your understanding of hospitality and tourism in the wider business environment and encourage you to remain flexible in the job market upon successful completion and contribute more to your potential future employers.

Please note that we are unable to guarantee any field trips, UK/International trips and/or visits, workplace project experiences, placements or study abroad, opportunities and that any such opportunities referred to on this webpage may be subject to additional costs (e.g. travel, visas and accommodation etc.), competitive application, availability and/or meeting any applicable visa requirements. To ensure that you fully understand the requirements in this regard, please contact the International Office for further details if you are an EU or International student.

This course also allows students to join directly to year 2, subject to the completion of a level 4 qualification, or directly to year 3, subject to the completion of a level 5 qualification. Please note that students joining directly to year 2 or 3 within the 2021/22 academic year will study a slightly different BA International Hospitality and Tourism Management course specification. Find out more information by contacting registry.london@coventry.ac.uk.

72%

of students were satisfied with the quality of the course

UniStats

Course Specification
Download PDF (642 KB)

Modules

Overview

The first year focuses on introducing you to the fundamental understanding of the hospitality and tourism industries, and exploring key skills in management practices and the basics of good business. All modules listed below are mandatory.

Modules

  • Introduction to Hospitality Operations

  • Principles of Tourism Management

  • Contemporary Digital Landscape

  • Professional and Academic Skills

  • The Economic Environment of Business

  • International Business Cultures

Overview

In the second year, you will study core modules that cover different practical aspects of hospitality and tourism management. All modules listed below are mandatory.

Modules

  • Food and Beverage Management

  • Contemporary Issues in Tourism

  • Project Management for Events

  • Revenue & Procurement Planning for Hospitality, Tourism & Events

  • Business Law for Hospitality, Tourism & Events

  • Consumer Behaviour

Overview

Whilst we would like to give you all the information about our placement/study abroad offering here, it is often tailored for each course every year and depending on the length of placement or study abroad opportunities that are secured. Therefore, the placement and study abroad arrangements vary per course and per student. Please contact the Talent Team for more information about going on a placement or study abroad year.

Please note that we are unable to guarantee any placement or study abroad opportunities and that any such opportunities referred to on this webpage may be subject to additional costs (e.g. travel, visas and accommodation etc.), competitive application, availability and/or meeting any applicable visa requirements. To ensure that you fully understand the requirements in this regard, please contact the International Office for further details if you are an EU or International student.

Modules

  • UK Work Placement OR Study/Work Placement Abroad

Overview

In the third year, you will focus on more strategic related management practices and concepts. Students will also have the choice of conducting a research project, or gaining professional experience through internships. Please note that internships are subject to availability, competitive application, meeting any applicable visa requirements and additional fees may apply. Modules listed below are mandatory except there is the option to choose either Dissertation, Internship Project OR Simulation. Please note that work experience placements and internship opportunities are subject to availability, competitive application, meeting any applicable visa requirements and additional costs may apply.

Modules

  • International Business Strategy

  • Research Skills for the Services & Creatives Industries

  • Sponsorship & Brand Management for Hospitality & Events

  • Tourism Destinations Management

  • Dissertation, Internship Project OR Simulation

97%

of students say staff are good at explaining things. UniStats

In more detail...

  • You’ll have opportunities for study visits to leading businesses, events and exhibitions in the UK and overseas (subject to competitive application, availability, meeting any applicable visa requirements and additional fees may apply).
  • Internships, and the chance to network with employers during your course, could lead to potential employment offers when you graduate (subject to competitive application, availability, meeting any applicable visa requirements and additional fees may apply).
  • Central London can offer a fantastic place in which to study, with some of the world’s leading hotels, tour operators, airports and attractions within this city.
  • Your current tutors have all come from industry, where they gained extensive international management experience. This enables them to contextualise the theory they teach.
  • You will benefit from a small student cohort, with lots of opportunities for individual contact and personalised learning. You and your tutors will get to know each other well. Please note that staff are subject to change.
  • Career-oriented activities will help you explore how to make effective job applications and explore how to present yourself well in writing (on your CV) and in person (for example, at interview or a networking event).
  • Besides providing you with the opportunity to develop industry-specific skills, this course also aims to develop your ‘softer’ skills – such as self-reliance; interpersonal, leadership and communication skills; logical approaches to work; creative problem-solving; and business acumen. These are highly transferable across all industries, and would be useful if you decide to branch out into other sectors upon graduation.

Your main study themes are:

  • Internationalisation – many businesses are multi-national; they employ globally diverse teams; and upon successful completion, you might work anywhere in the world.
  • Professionalism – everything you have the chance to learn should be embedded in the latest management practice, and you’ll even learn consulting skills.
  • Operations – explore how to organise a huge range of complex resources (from people to places) while delivering a profit.
  • Marketing – explore how to identify, service and communicate with a range of consumers at every level of the market.

This course can be offered on a full-time over 3 years, a sandwich route over 4 years, or on a part-time basis over 5 years. Whilst we would like to give you all the information about our part-time offering here, it is tailored for each course each year depending on the number of part-time applicants. Therefore, the part-time teaching arrangements vary. You can make an enquiry about part-time study and for more information about studying this course part-time using our online forms, for UK and for EU/International students.

As part of this course lecturers, seminars and our current online learning platform Aula (the online Learning Platform provider may be subject to change), aims to give you continuous exposure to the world of work. The course has been designed to be as practical as possible, so that upon successful completion, you should graduate as an experienced, work-ready individual with great employer appeal.

Tutors organise trips to meet major brand-name companies, and arrange networking opportunities with business owners and managers. You may also have the opportunity to go on a field trip overseas, and have access to an active programme of guest speakers (subject to availability) who may be high-profile figures from the industry. Please note that trips, networking, field trips overseas, work placements and internships UK and abroad may be subject to availability, competitive application, meeting visa requirements and additional fees.
It’s also important to try to learn from other members of your course, and you should see your fellow students as a source of new understanding. Our international students are encouraged to share experiences and perspectives from their home countries.

This course will be assessed using a variety of methods which could vary depending upon the module. Assessment methods may include coursework, tests, essays, practical or project work, group work, presentations and formal examinations etc.

The Coventry University Group assessment strategy ensures that our courses are fairly assessed and allows us to monitor student progression towards the achieving the intended learning outcomes. Assessments may include exams, individual assignments or group work elements.

On successful completion of this course, you should be able to:

  1. Demonstrate an understanding of the theory and practice of hospitality and tourism management in the international arena;
  2. Apply an enquiring, analytical and innovative approach to understanding of organisations in international hospitality and tourism industries, including key issues that have shaped, and continue to shape, hospitality and tourism management and the consumer environment;
  3. Systematically utilise appropriate digital, financial, legal and economical solutions and techniques to analyse and present information to meet the requirements of different challenges involved in the management of hospitality and/or tourism operations;
  4. Analyse and evaluate the business environment and its impacts on the international hospitality and tourism industry;
  5. Apply appropriate hospitality and tourism concepts, models or techniques to identify, analyse and critically assess contemporary business issues within hospitality and tourism organisations in both local and international contexts;
  6. Communicate effectively using appropriate written, verbal, visual or electronic format output in a national, international and intercultural context;
  7. Critically evaluate and synthesise a range of views on a variety of business focussed issues within the international hospitality and tourism arena;
  8. Appraise research skills and ethical considerations that are necessary to understand, explore and evaluate a specific topic relevant to the hospitality and tourism industries;
  9. Demonstrate an awareness of the ethical and sustainability issues likely to arise in the conduct of business and professional practice and an ability to formulate solutions through dialogue with peers, clients, mentors and the wider community in a professional manner.

71%

of students graduate with a first or a 2:1

UniStats

Students will typically receive around 6 hours of contact teaching per week. The contact hours may be made up of a combination of face-to-face teaching, individual and group sessions, and online classes. Students will also be expected to spend a significant amount of time conducting independent study.

As an innovative and enterprising institution, the University may seek to utilise emerging technologies within the student experience. For all courses (whether on-campus, blended, or distance learning), the University may deliver certain contact hours and assessments via online technologies and methods.

The University may deliver certain contact hours and assessments via emerging online technologies and methods across all courses. In response to the Covid-19 pandemic, we are prepared for courses due to start in or after the 2020/2021 academic year to be delivered in a variety of forms. The form of delivery will be determined in accordance with Government and Public Health guidance. Whether on campus or online, our key priority is staff and student safety.

Due to the ongoing restrictions relating to Covid-19, some facilities (including some teaching and learning spaces) and some non-academic offerings (particularly in relation to international experiences), may vary from those advertised and may have reduced availability or restrictions on their use.

Every aspect of your chance to learn on this course aims to be internationalised. You will explore events case studies from around the world, and your lecturers may share experiences of their work or research in other countries. There may be optional overseas filed trips with visits to different types of events, businesses, and institutions.

As a part of this degree-level course, you’ll have the opportunity to apply for a work placement (internship) in the UK or abroad, which could be for a term in your final year and/or a full year if you decide on a four-year sandwich course. Alternatively, you could use the sandwich year to study at another university overseas. You are also encouraged to become autonomous learners whereby you should be developing and practicing your knowledge and skills in events management.

Throughout the course, learning is designed to be in an international context, and you’ll study alongside – and should learn from – students from all over the world. There may also be opportunities to engage in collaborative work with overseas university students/professionals. (subject to availability)

Please note that we are unable to guarantee any field trips, placements, internship or study abroad opportunities and that any such opportunities referred to on this webpage may be subject to additional costs (e.g. travel, visas and accommodation etc.), competitive application, availability and/or meeting any applicable visa requirements. To ensure that you fully understand the requirements in this regard, please contact the International Office for further details if you are an EU or International student.

Entry Requirements

A Level BTEC IB Diploma GCSE requirement
BBB  DDM  27 points Minimum 5 GCSEs at A*-C including English Language and Mathematics 
 

A-Levels

A-Level applicants are required to have three
 A2 Levels. Coventry University may include AS grades within an offer but we are not able to accept two AS Levels in place of one A2 Level. In some courses it may be necessary for entrants to have passed specific A2 Levels in nominated subjects. Please see the course pages for more information.

Access Diplomas

Coventry University welcomes applicants who have completed, or who are studying, the Access to HE Diploma developed by the Quality Assurance Agency for Higher Education (QAA). Successful completion of the course will require you to gain 60 credits with at least 45 to be achieved at Level 3 (with the remainder at Level 2). In some cases we will require you to have gained Merit or Distinction grades in a number of units or in nominated subjects. For more information on the entry requirements for your chosen course please see the relevant course pages.

BTEC Level 3 Diploma

The University will accept the BTEC Level 3 Extended Diploma for entry to most courses. In some cases we will require applicants to have studied either certain named modules or a specific named Diploma. The appropriate course page will have full information on the entry requirements.

The University also accepts the BTEC Level 3 Subsidiary Diploma and BTEC Level 3 Diploma for entry to degree programmes, provided that they are studied in combination with other qualifications that provide a total volume of study that is equivalent to three A2 Levels. For example, you could be studying a BTEC Level 3 Diploma plus an A2 Level, or a BTEC Level 3 Subsidiary Diploma plus two A2 Levels. Where a specific A2 or BTEC subject is required for entry then you must be offering this as part of your combination of qualifications.

Select your region to find detailed information about entry requirements:


You can view our full list of country specific entry requirements on our Entry requirements page.

Alternatively, visit our International hub for further advice and guidance on finding in-country agents and representatives, joining our in-country events and how to apply.


English language requirements
 

  • IELTS: 6.0 overall
  • If you don't meet the English language requirements, you can achieve the level you need by successfully completing a pre-sessional English programme before you start your course. 
  • For more information on our approved English language tests visit our English language requirements page.

We will consider other qualifications for a pre-result unconditional offer providing that you have an appropriate proven performance at GCSE (or equivalent) level and predicted grades in line with grades that we expect to see at A-level. Other qualifications that we may consider for a pre-result unconditional offer include: the International Baccalaureate Diploma, BTEC Level 3 qualifications, Cambridge Pre-U and combinations of qualifications (e.g. BTECS plus A-levels).

An unconditional offer is what it says it is. So if you don’t meet your predictions then your place at Coventry is still guaranteed. However we would hope and expect that you continue to work hard to make the most of your potential and be best prepared to study at university level.

We can’t but our experience over the years has shown us that students like you with a track record of high grades and excellent predictions are very likely to achieve those grades. Our assessment takes into account all elements of your application to allow us to take a holistic view of your potential. There is still the opportunity to gain one of the Coventry University Scholarships if you achieve the required grades so there is a financial incentive to aim high. Unconditional offers are only made to individuals who have demonstrated their commitment so we believe their focus and determination is unlikely to waver in the final stages of their qualifications.

No, the unconditional offer is only available to those who will take up their place in 2019.

Starts

Fee


January 2022

£9,250 (per year)


Scholarships and bursaries

We offer a variety of scholarships and bursaries to students at Coventry University to help fund the cost of your study. Eligibility may depend on your circumstances and academic achievement.

Starts

Fee


January 2022

£15,000 (per year)


Scholarships and bursaries

There are a number of scholarships available to international students at Coventry University. EU students may be eligible for a transition bursary.

Additional costs This course may incur additional costs associated with any field trips, placements or work experience, study abroad opportunities or any other opportunity (whether required or optional), which could include (but is not limited to) travel, accommodation, activities and visas.

This course may incur additional costs associated with any equipment, materials, bench fees, studio or facilities hire.

Reduced course fees for EU students

The UK Government has confirmed that EU students who are starting their course in September 2021 and onwards will be classified as an international student. To support our EU community who are affected by this change, Coventry University are providing an EU Member State Transition Bursary.

Students ordinarily domiciled in an EU Member State who prior to the 2021/22 academic intake qualified for UK fees (home fee status), are eligible for the EU Member State Transition Bursary. This will bring fee levels for those students across the Group into line with those of UK students for courses starting in the 2021/22 academic year.

Review more details on our EU Member State Transition Award/Bursary page.

Career prospects

Graduate Immigration Route visa

Based on current information from the UK Government, international students whose study extends beyond summer 2021 may be eligible for a visa under the UK Government’s Graduate Immigration Route, which will enable students to stay and work, or look for work, in the UK at any skill level for up to two (2) years. Check the most up to date guidance available to check your eligibility and any updates from the UK Government before making an application or enrolment decision.

When you graduate, you could choose a career pathway in tourism or hospitality, or work for a large organisation which spans both.

You might join an independent hotel or a chain (either in the UK or overseas), on a graduate programme or in a permanent named role. You could work for a tour operator, a travel agency, an airline or a cruise company, or work in incentive or corporate travel. Roles will also be open to you in publishing, PR, journalism, IT or consultancy, for example, where they relate to hospitality and tourism.

Alternatively, you will have a wide range of skills which will appeal to employers in other industries, so you would be free to branch out beyond hospitality and tourism.

97%

of students in work or further study six months after they left university

DLHE 2015/16

Where our graduates work

When you graduate, you could choose a career pathway in tourism or hospitality, or work for a large organisation which spans both.

You might join an independent hotel or a chain (either in the UK or overseas), on a graduate programme or in a permanent named role. You could work for a tour operator, a travel agency, an airline or a cruise company, or work in incentive or corporate travel. Roles will also be open to you in publishing, PR, journalism, IT or consultancy, for example, where they relate to hospitality and tourism.

Alternaitvely, you will have a wide range of skills which will appeal to employers in other industries, so you would be free to branch out beyond hospitality and tourism.

80%

of graduates are in professional/ managerial jobs within 6 months - UniStats

Disclaimer

By accepting your offer of a place and enrolling with us, a Student Contract will be formed between you and the university. A copy of the 2021/22 Contract can be found here. The Contract details your rights and the obligations you will be bound by during your time as a student and contains the obligations that the university will owe to you. You should read the Contract before you accept an offer of a place and before you enrol at the university.

The tuition fee for the course that is stated on the course webpage and in the prospectus for the first year of study will apply. We will review our tuition fees each year. For UK and EU students, if Parliament permit an increase in tuition fees, we may increase fees for each subsequent year of study in line with any such changes. Note that any increase is expected to be in line with inflation. Following the UK’s exit from the European Union, EU students should be aware that there may be a change to UK laws following the UK’s exit, this may change their student status, their eligibility to study part time, and/or their eligibility for student finance. We will act in accordance with the UK’s laws in force in relation to student tuition fees and finance from time to time.

For International students the tuition fee that is stated on the course webpage and in the prospectus for the first year of study will apply. We will review our tuition fees each year. For international students, we may increase fees for each subsequent year of study but such increases will be no more than 5% above inflation.