Applied Psychology BSc (Hons)

Study level: Undergraduate
HNC/HND courses
Two Applied Psychology students roleplaying as therapist and patient

Psychology is the study of the mind and human behaviour. Applied psychology places particular emphasis on its application in real-life and clinical contexts.

Year of entry

Location

CU London (Dagenham, London)

Study mode

Full-time

Duration

3 year - Degree
2 year - HND
1 year - HNC

Course code

C810 / C811 / C812

Start date

May 2023
July 2023

How to apply
Open days
Download a prospectus
Contact us

Course overview

Vocational modules allow you to understand how the key theories of psychology are applied in the professional context, and the course explores the use of psychology in areas such as health, education, sport, forensic, clinical and the law. This allows you to learn about psychology in practice from different perspectives.

The opportunities to gain real world exposure will also be developed across the course through engagement with a variety of psychologists from different fields. 

Why CU London

We offer a style of education which is flexible and designed to fit around your life, allowing you to benefit from a modern, forward-thinking higher education institution, reinforced by the quality and reputation of Coventry University. We aim to provide career-focused courses, wherever possible, coupled with placement opportunities to help prepare you for the world of work. We are dedicated to making higher education accessible and enjoyable to everyone, so we keep our fees low and made it a policy to cover one module at a time, allowing you to become a specialist in each topic before moving onto the next.

Top 200

For the 3rd year in a row Coventry University has been ranked one of the top 200 universities in the world to study psychology.
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Times Higher Education

Accreditation & Professional Recognition

This course is accredited and recognised by the following bodies:

The British Psychological Society logo

The British Psychological Society

This degree programme is accredited by the British Psychological Society, meaning it meets the high quality standards required for education and training. Completion of this programme offers Graduates a clear route to Society membership and the full range of benefits for professional development: services, publications, conferences, as well as networking and training opportunities.

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What you'll study

Applied psychology is the study of the mind and human behaviour with a particular emphasis on its application in real-life and clinical contexts.

This course aims to provide you with an understanding of the disciplines found within psychology and an awareness of how these are used when working with clients. The core areas of psychology are incorporated at the appropriate levels, as stipulated by the British Psychological Society (BPS), so that you learn about the historical and philosophical contexts as well as the developmental, social, biological, cognitive and research methodologies in this field.

The first year introduces you to the fundamentals of psychology and its professional application, covering important theoretical and historical issues within the subject as well as notions of the self and identity and vital research techniques. Students who complete year one are eligible for a Higher National Certificate (HNC) in Applied Psychology.

Modules

  • This module will introduce you to the significant conceptual and historical issues in psychology, taken from a range of theoretical and applied perspectives. We’ll explore the historical emergence of psychology in the 19th century and its development as an independent discipline, giving you an overview of the key concepts. Philosophical and social influences on the nature and practice of psychology are emphasised, in addition to introducing the current issues and debates in contemporary psychology.

    Compulsory

  • This module aims to develop your understanding of both theory and research in developmental psychology and social psychology. We introduce key theories on human development as you examine how psychological processes and challenges change over the life span. The latter section introduces social psychology, the study of the psychological processes that operate when we interact with others and how we behave in groups. This aspect of the module will introduce you to the social and cultural influences on self and identity.

    Compulsory

  • This module will provide you with an introductory understanding of the various fields within psychology such as counselling, clinical, educational, forensic, occupational, sport, and health psychology. We introduce you to the role of psychologists in the wider community and organisational context, laying the foundation for further study as the course progresses.

    Compulsory

  • Quantitative and qualitative methods of research are vital to progress in psychology.  You will be introduced to the fundamental principles of research design and procedures in data collection (e.g. interview, questionnaire, observation). You'll also learn the basic techniques used in data analysis and laboratory report writing as well as the possible ethical dilemmas that psychology researchers could face.

    Compulsory

In the second year we introduce the notion of personalities and how effective it is to assess the individual. You will explore the brain, hormones, addiction, and engage with psychologists to learn how effective it is to apply theoretical psychology to real world examples. Year two also builds on research methods taught in year one so that you are prepared for your research project in the final year. Students who complete year two are eligible for a Higher National Diploma (HND) in Applied Psychology.

Modules

  • In the field of psychology, the concept of individual differences is viewed as a cornerstone in modern psychology. It examines how people are similar, yet different in their thinking, feeling and behaviour. This module will cover the key concepts in individual and group differences, exploring the different theories and debates within personality and intelligence and the psychological measurement used in establishing individual difference, as well as the strengths and limitations of such psychometric measures.

    Compulsory

  • This module introduces the impact of biological processes on health and ill-health. You will study brain structure and function and the possible effects of brain chemicals and drugs on human behaviour alongside the biological bases of human and non-human animal behaviour, behavioural genetics, hormones and behaviour, neuroscience, typical and atypical neuropsychology. Addiction and the role the brain, nervous system and epigenetics play in this issue is also considered.

    Compulsory

  • You will examine the constraints of applying theory and laboratory principles to the real world and explore the use and application of psychological practice for individuals as well as groups and organisations, from a local, national and international perspective. Considerations will be made to the ethical, conceptual, cultural and historical aspects of psychology and the strengths and limitations of using psychological theory to answer real world questions. As a key part of the module, you will engage with psychologists in order to inform your assignment on your chosen area of applied psychology, and explore career paths while continuing to develop your skills and interests.

    Compulsory

  • This module focuses on advancing the methodological and statistical techniques taught in year one so that you are prepared for your research project in the final year, as well as developing aptitude with statistical analysis software packages. Expanding your knowledge and skills in the analysis and utilisation of quantitative and qualitative data is the primary focus, but ethical issues in psychology and integration across multiple perspectives are all thoroughly considered.

    Compulsory

In the final year of the degree, you will broaden your knowledge of group behaviour to include the workplace and sporting world. Using the lens of the Forensic Psychologist, you will design and carry out a small-scale experimental research study, and through the lens of the Educational Psychologist you will explore the processes involved in perception, learning and thinking. Therapy such as CBT and general mental health is also explored before entering the final section of the degree which comprises an extensive research project. Students who successfully complete year three are awarded a BSc (Hons) in Applied Psychology.

Modules

  • This module develops an understanding of both theory and research in social and developmental psychology as used by Occupational Psychologists and Sport Psychologists, considering both social influences and developmental factors in these two areas. It will extend and improve knowledge of social and developmental theories by applying them to new situations such as the workplace and the sporting world, from understanding why bullying behaviour and aggression take place to analysing what creates a winning mentality and lifespan perspectives on such concepts.

    You will evaluate the role of group dynamics, social cohesion and lifespan theories of development in providing explanations for behaviour, while also prompting further questions to be asked.You will also be expected to critically reflect on your own behaviour in group situations and apply this understanding to the relevant vocational contexts in order to synthesise your theoretical and experiential learning.

    Compulsory

  • This module will explore cognitive psychology including attention, perception, learning, memory, thinking, problem solving, decision making, metacognition, language, consciousness and cognitive neuropsychology. It will examine information processing in both human and computing contexts, and also provide skills to evaluate task performance in a psychological context.

    You will design and carry out a small-scale experimental research study on memory retention using eyewitness evidence as a starting point. There will be a vocational focus on both Forensic Psychology and Educational Psychology in order to apply knowledge and understanding. Visual and memory processes will be considered from the perspective of Forensic Psychology, evaluating the reliability of eyewitness testimony. Thinking, reasoning and language use will be explored through the lens of an Educational Psychologist, as these processes are particularly relevant to the classroom.

    Compulsory

  • This module will introduce you to the work of the Psychological Wellbeing Practitioner (PWP), including the principles of CBT and the behaviour change models that provide the framework which support an integrated approach to the choice and delivery of the interventions that PWPs provide. We will also explore common mental health problems that are treated by the low-intensity wellbeing practitioner and learn to identify the main areas of concern relevant to the assessment undertaken. In doing so, you will be prepared for the opportunity to continue on to PWP training programmes.

    Compulsory

  • Research in Applied Psychology seeks to solve practical problems. This type of research plays an important role in solving everyday issues that often have an impact on life, health, work and overall well-being. This module will enable you to undertake a sustained, in-depth research exploration and demonstrate the ability to use research and enquiry skills to collect, analyse and interpret relevant literature and data. You will be able to formulate novel research questions, and test these questions through the application of contemporary psychological methodologies and appropriate data-analytic procedures in order to find solutions to everyday problems.

    Compulsory

We regularly review our course content, to make it relevant and current for the benefit of our students. For these reasons, course modules may be updated.

How you'll learn

This course is available as a full-time three year course.

Our teaching methods are varied, offering a number of teaching styles to suit the needs of all our students, so in addition to lectures, we also utilise a blended learning approach, including online aspects, workshops and group work. Additional support is available via email and our online learning platform, Aula.

Progression through the modules develops knowledge and skills, including communication (written and oral), study skills, research methods, project management, presentation and career development. We will also encourage you to consider your employability and/or entrepreneurial development.

Unlike traditional institutions, there are no end of year exams. Instead, learning is assessed through coursework and phase tests, which is more reflective of our learning model.

You can expect up to 20 hours of learning activities per week, made up of face-to-face teaching, individual and group tutorials, online classes and independent learning.

The learning outcomes of modules, assignments and projects will be clearly stated. Your work will be marked according to how well you achieve these learning outcomes and your final feedback will refer to each outcome, as well as providing an overall percentage grade.

Assessment

The learning outcomes of modules, assignments and projects will be clearly stated. Your work will be marked according to how well you achieve these learning outcomes and your final feedback will refer to each outcome, as well as providing an overall percentage grade.

Assessment methods vary and include: practical class and project performance, written practical reports, project thesis, oral presentations, tutorial tasks and assessments which take place at the end of each six-week block.

Course Breakdown:

  • Coursework

Job ready

On completion, you should be able to:

  • Critically evaluate the discipline of psychology, with the ability to systematically review and synthesize psychological knowledge, recognise the diversity of psychological functioning and the global, historical and cultural context of human experience.
  • Structure and confidently articulate ideas and information to a range of different audiences, using professional standards and enterprise skills appropriate to the socio-cultural and global contexts and purpose of the communication.
  • Critically evaluate psychological research paradigms, a range of qualitative and quantitative research methodologies, and analyse data, culminating in the successful execution of a research project complying with established ethical standards.
  • Demonstrate a critical understanding of the applications of psychology and approach problem-solving in innovative and creative ways to explain and develop solutions to a range of real-world problems and global contexts.
  • Show a deep understanding and high level of competency in a range of transferable skills, including analysis and interpretation of statistical and other forms of data, digital literacy skills, communicating effectively through scientific argument and the effective sourcing and utilization of ideas and evidence from a wide range of psychological and other scientific sources.
  • Critically reflect on and be self-aware of the achievement of personal and group objectives whilst developing introspection and autonomy in the application of learning.

Entry requirements

Typical offer for 2022/23 entry.

Entry level What we're looking for
HNC 64 UCAS tariff points. Minimum 5 GCSEs graded 9-4 / A* - C including Maths and English. Minimum two A2 levels or BTEC equivalent qualification.
HND 80 UCAS tariff points. Minimum 5 GCSEs graded 9-4 / A* - C including Maths and English. Minimum two A2 levels or BTEC equivalent qualification.
Degree 104 UCAS tariff points. Minimum 5 GCSEs graded 9-4 / A* - C including Maths and English. Minimum two A2 levels or BTEC equivalent qualification.

If you do not have the typical entry requirements, we offer a number of programmes to help you secure a place. Successful completion of one of the below programmes guarantees you a place on a degree course with us, subject to meeting specified criteria.

Foundation Year
This degree programme has an integral stage 0 attached to it, so if you do not meet the entry requirements you may enter at the foundation level. Successful completion of our Health & Social Care Foundation Year will guarantee you progression onto this degree programme.

We recognise a breadth of qualifications, speak to one of our advisers today to find out how we can help you.

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Are you eligible for the CU Support Scheme?

We believe every student should have the opportunity to dream big, reach their potential and succeed, regardless of their background.

CU Support Scheme

Entry level What we're looking for
HNC 64 UCAS tariff points. Minimum 5 GCSEs graded 9-4 / A* - C including Maths and English. Minimum two A2 levels or BTEC equivalent qualification.
HND 80 UCAS tariff points. Minimum 5 GCSEs graded 9-4 / A* - C including Maths and English. Minimum two A2 levels or BTEC equivalent qualification.
Degree 104 UCAS tariff points. Minimum 5 GCSEs graded 9-4 / A* - C including Maths and English. Minimum two A2 levels or BTEC equivalent qualification.

If you do not have the typical entry requirements, you may want to consider studying this course with a foundation year. Upon successful completion our Health & Social Care Foundation Year will provide you with the knowledge and skills you need to progress onto this undergraduate degree.

Alternatively, visit our International hub for further advice and guidance on how to apply and travelling to and living in the UK.

English language requirements

  • IELTS: 6.0 (HNC - year 1/HND - year 2) or 6.5 (Degree/Top Up - year 3).

If you don't meet the English language requirements, you can achieve the level you need by successfully completing a pre-sessional English programme before you start your course. 

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Tuition Fees

We pride ourselves on offering competitive tuition fees which we review on an annual basis. Course fees are calculated on the basis of what it costs to teach each course and we aim for total financial transparency.

Student Full-time Part-time
UK £6,800 per year Not available
International £15,300 per year Not available

  • We carry out an initial fee status assessment based on the information you provide in your application. Your fee status determines your tuition fees, and what financial support and scholarships may be available to you. The rules about who pays UK (home) or international (overseas) fees for higher education courses in England are set by the government's Department for Education. The regulations identify all the different categories of student who can insist on paying the home rate. The regulations can be difficult to understand, so the UK Council for International Student Affairs (UKCISA) has provided fee status guidance to help you identify whether you are eligible to pay the home or overseas rate.

    If you meet all the criteria required by any one category, including any residence requirements, your institution must charge you the home rate. You only need to find one category that you fit into.

Facilities

You’ll be based in the spacious Civic Centre building, which provides an outstanding learning environment.

You will have access to our Library & Learning Services, fully equipped seminar rooms and impressive IT suites.

Careers and opportunities

Studying psychology opens up a wealth of opportunity in a diverse and exciting range of fields that leads to vast employment potential. The British Psychological Society state that there are currently over 750,000 people that work in a psychology related role in the UK (BPS 2018).

Through the analysis of psychology in real-life situations, you will develop key employability skills valued by employers. These include teamwork, independent working, presentation skills, role play, reflection and an ability to articulate complex ideas effectively. In this way, graduates are prepared for a future career in psychology as well as in other areas that require the many and varied skills that this course promotes.

Where our graduates work

On graduating, you'll be well prepared for postgraduate study as a chartered psychologist, as well as a researcher in psychology or for a career in an alternate field e.g. occupations within social and welfare settings, law and business, HR and marketing; or childcare, education and health professions. Depending which type of psychology you choose to research in your final year project, you can gain real insights into fields including law, health, business, education, counselling, sport and leisure and more. 

The IAPT module also prepares you for further study to become Psychological Wellbeing Practitioners, for those who might develop an interest in counselling.

How to apply

  • Student Contract

    By accepting your offer of a place and enrolling with us, a Student Contract will be formed between you and the CU Group. A copy of the 2022/23 contract can be found here. The Contract details your rights and the obligations you will be bound by during your time as a student and contains the obligations that the CU Group will owe to you. You should read the Contract before you accept an offer of a place and before you enrol at CU Coventry.

    Tuition fees

    The tuition fee for the course that is stated on the course webpage and in the prospectus for the first year of study will apply. We will review our tuition fees each year. For UK and EU students, if Parliament permit an increase in tuition fees, we may increase fees for each subsequent year of study in line with any such changes. Note that any increase is expected to be in line with inflation. Following the UK’s exit from the European Union, EU students should be aware that there may be a change to UK laws following the UK’s exit, this may change their student status, their eligibility to study part time, and/or their eligibility for student finance. We will act in accordance with the UK’s laws in force in relation to student tuition fees and finance from time to time.

    For International students the tuition fee that is stated on the course webpage and in the prospectus for the first year of study will apply. We will review our tuition fees each year. For international students, we may increase fees for each subsequent year of study but such increases will be no more than 5% above inflation.

    Accreditations

    Many of our courses have been formally recognised by professional bodies, which means the courses have been reviewed and tested to ensure they reach a set standard. In some instances, studying on an accredited course can give you additional benefits such as exemptions from professional exams (subject to availability, fees may apply). Accreditations, partnerships, exemptions and memberships shall be renewed in accordance with the relevant bodies’ standard review process and subject to the CU Group maintaining the same high standards of course delivery. 

    Facilities

    Facilities mentioned on this page may not be relevant for every course. Due to the ongoing restrictions relating to COVID-19, some facilities (including some teaching and learning spaces) and some non-academic offerings (particularly in relation to international experiences), may vary from those advertised and may have reduced availability or restrictions on their use.

    Placements and study abroad opportunities

    Please note that we are unable to guarantee any placement or study abroad opportunities and that all such opportunities may be subject to additional costs (e.g. travel, visas and accommodation etc.), competitive application, availability and/or meeting any applicable visa requirements. To ensure that you fully understand the requirements in this regard, please contact the International Office for further details if you are an EU or International student.

    Additional costs

    This course may incur additional costs associated with any field trips, placements or work experience, study abroad opportunities or any other opportunity (whether required or optional), which could include (but is not limited to), equipment, materials, bench fees, studio or facilities hire, travel, accommodation and visas.

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