Financial Services BA (Hons)


Course Code

UCAS Code: N391 - Degree


CU Coventry (Coventry)


Study mode



1 year full-time

Start date

September 2022
October 2022
January 2023

Course overview

Study level: Undergraduate
HNC/HND courses

From September 2022, this course will only be available for third year entry.

If you are passionate about helping individuals and organisations to manage their wealth and achieve their financial goals, then the BA (Hons) Financial Services degree course could be for you.

Financial services are a necessary component of every successful business around the world. Studying the subject can help you launch your career in a fast-paced, exciting and profitable industry.

This hands-on course aims to give you the academic knowledge and practical experience required to begin a career in financial services. This will give you the potential to work for global banks, investment houses, stockbrokers, wealth managers and local banks and building societies.

Alongside learning, you will have the chance to conduct critical research with our experienced staff, learn from guest lecturers (subject to availability) and take part in invaluable practical modules. 

Why CU Coventry

We offer a style of education which is flexible and designed to fit around your life, allowing you to benefit from a modern, forward-thinking higher education institution, reinforced by the quality and reputation of Coventry University. We aim to provide career-focused courses, wherever possible, coupled with placement opportunities to help prepare you for the world of work. We are dedicated to making higher education accessible and enjoyable to everyone, so we keep our fees low and made it a policy to cover one module at a time, allowing you to become a specialist in each topic before moving onto the next.

Accreditation and Professional Recognition

CII logo

The Chartered Insurance Institute

On successful completion of the course, our graduates are eligible for recognition of prior learning towards CII qualifications. Graduates can apply for credits towards CII’s insurance and financial planning qualifications and can progress on these courses quicker. Students can join the CII’s free Discover membership course while studying for the degree and convert this to student membership on graduation.

How can we help?

How can we help?

Chat with an advisor now or leave a message and we’ll get back to you as soon as we can.

What you'll study

This course focuses on providing you with the knowledge thought to be required for a successful career within financial services. From September 2022, this course will only be available for third year entry.

A wide and varied industry, we will provide you with the theoretical insights and the practical knowledge needed to effectively deliver financial services. This course covers a comprehensive range of financial themes including, regulation, risk management, financial planning, financial economics, investment practice and portfolio analysis.

In this course, you should become confident in your ability to assess, risk and critically appraise existing theories and practices for the successful implementation of financial practice. With a degree in financial services behind you, you could progress onto career routes such as investment banking, financial advisory and financial economics.

From September 2022, this course will only be available for third year entry.

From September 2022, this course will only be available for third year entry.

By the final year, we will have taught you to confidently draw on governance and regulations to give sound, financial advice. This year focuses on refining existing skills such as financial planning while expanding your learning to the wider financial environment, global and strategic. At this level, you’ll look at high-stake financial services, such as portfolio management, trust management and investment practice. Students who successfully complete year three are awarded a BA (Hons) degree in Financial Services.


  • You will explore the complex aspects of integrated financial planning and how the process is used to achieve the clients' goals. You’ll discuss key behavioural finance theories and evaluate the application of key concepts in business accounts and financial controls. You will be assessed by formulating suitable financial plans for an organisation.


  • This module focuses on the application of key skills in calculating UK income taxes, national insurance contributions, capital gains taxes, corporation taxes and value added taxes. You’ll examine the principles of trusts and the main types of trusts used in financial services planning, including evaluation of suitable estates and how settlors, trustees and beneficiaries are taxed.


  • Working autonomously, you’ll critically analyse the utilisation of financial and non-financial analysis to establish investment performance. You’ll also investigate portfolio management, including portfolio construction, asset allocation and fund selection, evaluating high-risk investments and how they’re used efficiently in the financial planning process.


  • A key area of financial services is portfolio management. It can involve helping clients to collate and view all their financial assets on a singular platform and advising clients on strategic financial steps, dependent on risk factors. You’ll examine techniques to assess investors’ behaviour, behavioural finance theories, the benefits of active management and passive management styles.


We regularly review our course content, to make it relevant and current for the benefit of our students. For these reasons, course modules may be updated.

How you'll learn

From September 2022, this course will only be available for third year entry.

Our teaching methods are varied, offering a number of teaching styles to suit the needs of all our students, so in addition to lectures, we also utilise a blended learning approach, including online aspects, workshops and group work. You can expect up to 20 hours of learning activities per week, made up of face-to-face teaching, individual and group tutorials, online classes and independent learning. We also operate an open-door policy, with additional availability via email and our online learning platform, Aula.

Progression through the modules develops knowledge and skills, including communication (written and oral), study skills, research methods, project management, presentation and career development. We will also encourage you to consider your employability and/or entrepreneurial development.

Unlike traditional institutions, there are no end of year exams. Instead, learning is assessed through coursework and phase tests, which is more reflective of our learning model.


The learning outcomes of modules, assignments and projects will be clearly stated. Your work will be marked according to how well you achieve these learning outcomes and your final feedback will refer to each outcome, as well as providing an overall percentage grade.

Assessment methods vary and include, practical class and project performance, written practical reports, project thesis, presentations, tutorial tasks and assessments which take place at the end of each six-week block.

Course Breakdown:

  • Coursework
  • Interactive Assessments

Job ready

On successful completion, you should be able to:

  • Demonstrate understanding and knowledge of the theoretical, analytical and practical aspects of policies, strategies and processes within a changing environment, to meet stakeholder interests.
  • Critically appraise theories related to the development of financial planning, including the risk factors that need to be considered in the development of a successful strategy.
  • Develop appropriate research and analysis techniques, alongside the ability to undertake reliable market research activities.
  • Operate, lead and collaborate in a team and independently to solve problems of a financial nature and to provide appropriate solutions.
  • Apply appropriate presentation and evaluation tools to establish the significance of research data produced.

International experience opportunities

We are dedicated to developing global graduates, so we carry out extensive work with the appraised Online International Learning (OIL) project. This allows CU students to undertake international travel* and experience financial services in other countries. Recently, students travelled to a university in Dubai to compare Arabic banking with UK practice.

Entry requirements

From September 2022, this course will only be available for third year entry.

Typical offer for 2022 entry.

Entry level What we're looking for
Degree 104 UCAS tariff points. Minimum 5 GCSEs graded 9-4 / A* - C including Maths and English. Minimum two A2 levels or BTEC equivalent qualification.

We recognise a breadth of qualifications, speak to one of our advisers today to find out how we can help you.

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Are you eligible for the Fair Access Scheme?

We believe every student should have the opportunity to dream big, reach their potential and succeed, regardless of their background.

Fair Access Scheme

From September 2022, this course will only be available for third year entry.

Typical offer for 2022 entry.

Entry level What we're looking for
Degree 104 UCAS tariff points. Minimum 5 GCSEs graded 9-4 / A* - C including Maths and English. Minimum two A2 levels or BTEC equivalent qualification.

Visit our International hub for further advice and guidance on how to apply and travelling to and living in the UK.

English language requirements

  • IELTS: 6.5

If you don't meet the English language requirements, you can achieve the level you need by successfully completing a pre-sessional English programme before you start your course. 

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Tuition Fees

We pride ourselves on offering competitive tuition fees which we review on an annual basis. Course fees are calculated on the basis of what it costs to teach each course and we aim for total financial transparency.

Student Full time Part time
UK £6,800 per year £6,800
International £15,300 per year Not available


Located on our Mile Lane campus, you will have access to our Library & Learning Services (LLS), fully equipped seminar rooms and impressive IT suites.

Plus, you can take advantage of reading rights in Coventry University’s Lanchester Library, make use of sport centre facilities and receive full membership to Coventry University Students’ Union (CUSU).

Careers and opportunities

With a BA (Hons) degree behind you, your career options within the financial services is significantly increased.

There are several career routes open to graduates such as financial advisor, pension planner or even investment banking. 

Where our graduates work

Many graduates of this course have chosen to progress their academic career by undertaking a master’s in subjects such as Finance and Investment Analysis.

Graduates have also advanced into large, successful companies such as HSBC, Charles Derby and Coventry Building Society.

How to apply

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  • Student Contract

    By accepting your offer of a place and enrolling with us, a Student Contract will be formed between you and the CU Group. A copy of the 2021/22 Contract can be found here. The Contract details your rights and the obligations you will be bound by during your time as a student and contains the obligations that the CU Group will owe to you. You should read the Contract before you accept an offer of a place and before you enrol at CU Coventry.

    Tuition fees

    The tuition fee for the course that is stated on the course webpage and in the prospectus for the first year of study will apply. We will review our tuition fees each year. For UK and EU students, if Parliament permit an increase in tuition fees, we may increase fees for each subsequent year of study in line with any such changes. Note that any increase is expected to be in line with inflation. Following the UK’s exit from the European Union, EU students should be aware that there may be a change to UK laws following the UK’s exit, this may change their student status, their eligibility to study part time, and/or their eligibility for student finance. We will act in accordance with the UK’s laws in force in relation to student tuition fees and finance from time to time.

    For International students the tuition fee that is stated on the course webpage and in the prospectus for the first year of study will apply. We will review our tuition fees each year. For international students, we may increase fees for each subsequent year of study but such increases will be no more than 5% above inflation.


    Many of our courses have been formally recognised by professional bodies, which means the courses have been reviewed and tested to ensure they reach a set standard. In some instances, studying on an accredited course can give you additional benefits such as exemptions from professional exams (subject to availability, fees may apply). Accreditations, partnerships, exemptions and memberships shall be renewed in accordance with the relevant bodies’ standard review process and subject to the CU Group maintaining the same high standards of course delivery. 


    Facilities mentioned on this page may not be relevant for every course. Due to the ongoing restrictions relating to COVID-19, some facilities (including some teaching and learning spaces) and some non-academic offerings (particularly in relation to international experiences), may vary from those advertised and may have reduced availability or restrictions on their use.

    Placements and study abroad opportunities

    Please note that we are unable to guarantee any placement or study abroad opportunities and that all such opportunities may be subject to additional costs (e.g. travel, visas and accommodation etc.), competitive application, availability and/or meeting any applicable visa requirements. To ensure that you fully understand the requirements in this regard, please contact the International Office for further details if you are an EU or International student.

    Additional costs

    This course may incur additional costs associated with any field trips, placements or work experience, study abroad opportunities or any other opportunity (whether required or optional), which could include (but is not limited to), equipment, materials, bench fees, studio or facilities hire, travel, accommodation and visas.