Aviation Management BSc (Hons) 2021/22 entry

Overview

In the second year we focus on airport operations, maintenance management, aviation safety, logistics, marketing and air service development and predictive analytics

Modules

• Global Logistics and MRO Management

  This module considers the nature of Global Logistics and Maintenance Repair and Overhaul operations and investigates how they are managed. Drawing upon concepts of integrated logistic support, this module examines how strategic and tactical decisions of stakeholders (logistics and forwarding companies, suppliers, maintenance and engineering organisations, airlines, etc.) can be optimised to meet the current and future changing demands of the air transport industry.

• Aviation Safety, Security and Airport Operations

  This module conducts an in-depth analysis of the major components comprising an airport, and how each contributes to the efficient operation of the airport as a complex system. It will introduce you to the critical operational functions of safety, security and emergency planning within the aviation industry, and how these requirements have evolved as the industry has developed and confronted new threats.

• Airline Marketing and Air Service Development

  Marketing is a core business function in any industry. Airlines operate in a highly competitive environment and marketing and route development is considered vital for the wellbeing of the airline industry and the commercial air transport system. This module seeks to evaluate and apply marketing theory to an industry specific context using specialised software to support management decision making. 

• Predictive Analytics for Aviation

  This module aims to enable you to effectively deploy contemporary approaches to predictive analytics to support pricing and revenue management; demand estimation and behaviour analysis for revenue optimisation and offer end-to-end customer solutions. It will also develop the competence needed to effectively apply forecasting and econometric tools in business planning and decision making for aviation stakeholders.

Overview

Sandwich and placement years give you the opportunity to gain further insight into the industry or career you are seeking to follow. This enables you to contextualise the theoretical models and concepts discussed in the classroom in the workplace. If you choose to take advantage of a placement or sandwich year, this version of the degree will help to increase your employment prospects by acquiring skills and gaining an understanding of what employers expect of graduates.

Overview

During your final year, we will take a strategic and global approach to the aviation industry and focus on developing critical thinking, research and innovation skills culminating in the completion of a dissertation project. The skills of project management are taught and practised as part of a team, as well as within the context of individual research and development. We place particular emphasis on developing your skills in the use of IT systems, analytical techniques and the application of all taught aviation knowledge, which are progressively developed throughout your studies. The course culminates with your individual research project. Past students on this course in the UK have examined the sustainability of long-haul low-cost carriers, the rise and development of all-business-class airlines, and the usefulness nowadays of the in-flight safety demonstration.

Modules

• Aviation Strategy and Finance

  The future of the aviation industry depends on sustainable strategic and policy decisions by all stakeholders in the industry to meet the contemporary challenges facing the global aviation industry. Within this theme, you will be introduced to advanced strategic and financial management decision analysis tools that aim to enable you to evaluate and develop sound and financially feasible corporate, business and functional level strategies. 

• Airline Scheduling and Operations

  This module will introduce you to the strategic challenges associated with managing the complex and unpredictable airline operational environment. Maintaining the network schedule lies at the heart of all airline operations management decisions, alongside ensuring that service quality standards are maintained and revenue is retained and maximised. As well as examining how airline schedules are constructed and the operation maintained, the module introduces simulation to demonstrate how planning and logic can be tested to support optimised operational decision making.

• Strategic People Management in Aviation

  This module introduces you to the strategic challenges associated with the management of people in the aviation industry. The role of the Human Resource function within an organisation is considered and contextualised to address some of the issues posed by the global and regulatory frameworks that govern the nature of the aviation industry. This module provides an overview of some theoretical perspectives of Human Resource Management (HRM) and explores current areas of debate to demonstrate how the effective management of people is a crucial component in enabling airlines in particular, to seek sustained competitive advantage.  

• Aviation Management Dissertation

  This module aims to provide you with an opportunity to apply and develop your research skills and to extend your knowledge, understanding and critical thinking. You will choose an appropriate academic topic or an applied aviation industry problem and utilise your independent learning skills to research this area in-depth and provide recommendations with relevance for practitioners. As part of this module you are required to submit an online ethics application and to obtain ethical approval for the research project that you are proposing to undertake. Support and guidance will be provided by a project supervisor who will be the primary point of contact for this module.