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Working with Coventry University London Campus

To support CULC's next exciting phase of development, we are seeking to appoint enthusiastic and passionate professionals who will help us to become a key university of choice in London.

This is an exciting time to join CULC's rich and dynamic working environment, offering the opportunity to grow and develop your career in a modern, forward-thinking educational institution with a passion for creating, supporting and developing the next generation of business leaders.

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International Fashion Marketing MSc

OVERVIEW

With the fashion industry worth £21bn annually to the UK economy, a new generation of managers with a strong foundation in cross-cultural communications and international business is needed to respond to the needs of an ever more sensitive consumer and competitive market in the fields of fashion marketing.

With a continual increase in year-on-year growth in the industry, there is a demand for highly skilled managers educated with a particular understanding of the marketing requirements of this sector. 

WHY CHOOSE THIS COURSE?

In addition to the many reasons to study at the London Campus including; our focus on employability; our location in the heart of the City of London; our work experience opportunities; the personalised attention we dedicate to students; our industry links; our industry trained Teaching Fellows and our top rankings, here are a few other reasons specific to this programme:

• Access to a new dedicated fashion studio equipped with Apple Macs boasting the latest design software and dedicated work surfaces;

• We’re located close to Spitalfields and Brick Lane – two well know hubs for fashion professionals and entrepreneurs;

• Benefit from guest lectures. Recent guest have included fashion stylist Claudia Behnke.

WHAT WILL I LEARN?

Modules include:

 Marketing in a Global Age

 Trend Prediction and Fashion Forecasting

 International Fashion Marketing

 Fashion and Brand Management

 Buying and Merchandising in a Changing Global Industry

 Buyer Behaviour

 Retail and Service Marketing

 Business and Management Research Methods

 Academic and Professional Skills

 Employability and Consulting Skills

HOW WILL THIS COURSE BE TAUGHT?

Throughout the programme, you will work with expert teachers and industry professionals to develop the relevant skills to research and understand the industry, develop the skills and knowledge employers are really looking for, as well as get tailored support on how to start your career even before you graduate.

You will be assigned a personal tutor who will be able to review and discuss your progress and offer advice throughout your studies. You will also have access to a wide range of additional support from our free Spotlight workshops designed to support the development of your study and research skills as well as enhance English language skills if English is not your first language.

Entry Requirements

To be accepted for the programme students must possess a second class honours degree (2:2) or above.

English Language IELTS 6.5 or equivalent.

No work experience required.

How will this course enhance my career prospects?

This course equips students to effectively lead in the marketing of fashion businesses, addressing intellectual, financial and cultural demands of an ever changing society and global fashion audience.

WORK PLACEMENTS

Working closely with industry, Coventry University London Campus delivers a comprehensive career-building programme which includes work-based activities, leadership lectures, and training in career planning and guidance with career paths.

Work experience on the MSc International Fashion Marketing programme can be undertaken in a variety of ways;

NO HIDDEN EXTRAS

Included in the fees:

  • Specified core textbooks;
  • Any mandatory UK residential field trips;
  • Any mandatory UK site visits and trips;
  • 1,000 sides of black and white laser prints;

Additional costs not included in the fees:

You may have the opportunity to participate in non-mandatory field trips in the UK and abroad. These visits are not included in the programme fee and prices will vary depending on the location of the trip.

APPLY FOR THIS COURSE ORDER A PROSPECTUS
Course code:
LONT015
Duration:
  • 1 year full-time

Qualification:
  • Postgraduate Degree (MBA / MSc / MA / MPA)

Course type:
  • Full time

Fees:
Jan 2016: £12,800 • Sept 2016: £13,000

Contact Details:

Coventry University London Campus

+44 (0) 20 7247 3666