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This course is for students who are interested in the diverse and ever-expanding field of fashion media. It is designed to develop innovative, informed, responsible writers, communicators and promoters, central to the fashion industry's future.
Year of entry
2025-26
Location
Coventry University (Coventry)
Study mode
Full-time
Sandwich
Duration
3 years full-time
4 years sandwich
Course code
W23M
Start date
September 2025
The course supports you to explore how fashion is communicated, promoted and represented creatively via different media, through a curriculum which will include photography, fashion illustration, graphics and branding, trends, styling, public relations, fashion film, fashion show production, set and installation design and the creative use of new digital platforms.
Learn more about Graduate Fashion week which attracts Industry and International audiences from across the world2. Find out more here
This course has a common first year.
The common first year enables you to work alongside students doing similar courses to you, to widen your knowledge and exposure to other subject areas and professions. You will have the opportunity to collaborate with other students, so you can share your insights and experience which will help you to develop and learn.
If you discover an interest in a specific subject you have studied, so upon successful completion of your first year, you could swap degrees with another course in your common first year (subject to meeting progression requirements).
Common first year courses
We regularly review our course content, to make it relevant and current for the benefit of our students. For these reasons, course modules may be updated.
Teaching and learning mirrors the needs of the creative industries with the aim of ensuring that our graduates are equipped with the skills and attributes to become Industry specialists, leaders and innovators to drive social responsibility and design global change.
Our studio and workshop culture ensures you are socially responsible in our creative community and develop critical thinking in research and ‘make’ processes. This course aims to give you skills to become collaborative communicators and make you culturally competent in the ever-changing world of art or design.
As the creative arena is an ever-evolving space, being curious and adaptable learners is key to our school’s graduates. You will learn how to recognise your strengths and learning needs, how to self-reflect and grow. You will identify your personal development and drive your projects for ambitious career aspirations
As a full-time undergraduate student, you will study modules totalling 120 credits each academic year. A typical 20 credit module requires a total of 200 hours study. This is made up of teaching contact hours, guided and independent study.
Teaching hours vary each semester, year of study and due to module selection. During your first year you can expect 15-18 teaching hours each week. You will also have the option to attend optional sessions including time with a progress coach or to meet with staff for advice and feedback. As you progress through your studies, teaching hours may reduce.
Throughout your studies, you will be expected to spend time in guided and independent study to make up the required study hours per module. You'll be digging deeper into topics, review what you've learnt and complete assignments. This can be completed around your personal commitments. As you progress through your studies, you'll spend more time in independent study.
As an innovative university, we use different teaching methods including online tools and emerging technologies. So, some of your teaching hours and assessments may be delivered online.
You will be assessed using a variety of methods which could vary depending upon the module. We design our assessment methods to replicate the creative industry ways of working. This ensures that you have the chance to learn skills for future career opportunities.
Assessment methods may include:
Throughout the course a range of optional study visits will be offered both in the UK and internationally where it is safe and feasible to do so. Past visits undertaken by courses within the fashion suite have included Paris- to attend Premiere Vision (the World’s Premiere Textile Trade Fair), Berlin to attend Fashion Week and London to attend leading fashion exhibitions. Past visits were also arranged for students to undertake location fashion shoots and have included London, Bristol, The Yorkshire Sculpture Park and Weston-super-Mare2.
This course aims to prepare students to work in a global arena. There is a breadth of employment opportunities for graduates of fashion and fashion communication based courses.
Please note that all UK and international experience opportunities may be subject to additional costs, competitive application, availability, and meeting applicable visa and travel requirements, and are therefore not guaranteed2.
This course offers an engaging approach to what Fashion Communication has the potential to be. It really encourages students to work creatively to solve real world problems, and communicate real perspectives in exciting and innovative ways which reflect their own creative identities, the needs of the fashion industry, and the changing market place- I only wish I was a student again myself!
Rebecca Ryder-Caddy, Assistant Professor: Academic & Senior Lecturer in Fashion, Brand and Communication, March 2022
Typical entry requirements:
Student | Full-time | Part-time |
---|---|---|
UK, Ireland*, Channel Islands or Isle of Man | 2025/26 fees TBC* 2024/25 fees -£9,250 per year |
Not available |
EU | 2025/26 fees TBC* 2024/25 fees -£9,250 per year with EU Support Bursary** 2025/26 fees TBC* 2024/25 fees -£19,850 per year without EU Support Bursary** |
Not available |
International | 2025/26 fees TBC* 2024/25 fees -£19,850 per year |
Not available |
If you choose to study this course with a professional placement2 or study abroad year, you will need to pay a tuition fee3 of £1,250 to cover your academic support throughout your placement year.
For advice and guidance on tuition fees and student loans visit our Undergraduate Finance page and see the university’s Tuition Fee and Refund Terms and Conditions.
The University will charge the tuition fees that are stated in the above table for the first Academic Year of study. The University will review tuition fees each year. For UK (home) students, if Parliament permits an increase in tuition fees, the university may increase fees for each subsequent year of study in line with any such changes. Note that any increase is expected to be in line with inflation.
For international students, we may increase fees each year, but such increases will be no more than 5% above inflation. If you defer your course start date or have to extend your studies beyond the normal duration of the course (e.g. to repeat a year or resit examinations) the University reserves the right to charge you fees at a higher rate and/or in accordance with any legislative changes during the additional period of study.
We offer a range of International scholarships to students all over the world. For more information, visit our International Scholarships page.
Tuition fees cover the cost of your teaching, assessments, facilities and support services. There may be additional costs not covered by this fee such as accommodation and living costs, recommended reading books, stationery, printing and re-assessments should you need them.
The following are additional costs not included in the tuition fees:
Find out what's included in your tuition costs.
The rights of Irish residents to study in the UK are preserved under the Common Travel Area arrangement. If you are an Irish student and meet the residency criteria, you can study in England, pay the same level of tuition fees as English students and utilise the Tuition Fee Loan.
Following the UK's exit from the European Union, we are offering financial support to all eligible EU students who wish to study an undergraduate or a postgraduate degree with us full-time. This bursary will be used to offset the cost of your tuition fees to bring them in line with that of UK students. Students studying a degree with a foundation year with us are not eligible for the bursary.
The Delia Derbyshire provides you with a range of facilities you may use either collaboratively with other students or on individual projects4.
These will include a hyper studio designed for cross-disciplinary projects; immersive studios with cutting-edge virtual reality and mixed-reality technologies. Our aim is to offer you sector-leading facilities in a unique environment.
Our current digital and industrial workshops are of industry-standard quality and house 3D rapid prototyping, laser cutters and milling machines. These facilities4 are available to all students on our courses at no extra cost.
You will have access to all kinds of industry-grade equipment for a range of textiles: from laser cutting, digital embroidery, sonic wielding and screen printing, to manufacturing tools for accessories, embroidery and garments.
Realise digital designs by using our range of milling machines, rapid prototyping and laser cutting machines.
The Delia Derbyshire complex offers more space to learn, design and make, including a hyper-studio for students across all disciplines to collaborate on projects together, a gallery space and an events atrium.
Students on the course are expected to have ambitions within the creative sector and will be supported towards reaching their overall goals on the course.
In your first year, you may undertake in-house placements, expanding your network of contacts2. The Fashion Futures module directly supports your development here.
In your second year, you will work on a range of branded projects building industry relevant portfolios. Your Fashion Futures: Industry Ready module directly prepares you to apply for industry placements of interest, and to prepare for post-second year plans. The optional sandwich year2 is a real, focused opportunity to gain industry experience – this also helps refine your graduate goals and ensure you have a clear direction for your return to studies.
In your final year, you will develop an industry standard portfolio of work; applying skills gained throughout the course. Through the Fashion Futures: Graduate Ready module you’ll realise an industry facing promotional package demonstrating your employability.
Previous alumni from the suite of courses have undertaken placements at companies including Tatty Devine, Adidas, Karl Lagerfeld, Seraphine, Comptoir Des Cotonniers, Mary Katrantzou, Sainsbury’s TU, The Future Laboratory, Calvin Klein, Natori New York, POP Magazine, Arena Homme and magazine, Vogue, Iris Van Herpen, WGSN, Bottle Blonde, New Look, Burberry, Boden, George, Peter Jensen, Injury Hong Kong, The Fashion and Textile Museum and J Model Management, among others.
The suite of Fashion courses at Coventry University are geographically located in the golden fashion triangle of the UK. Home to the design hubs of the giant fashion retailers including, George, Next, Sainsbury’s TU, Morrisons Nutmeg, Murray and a plethora of independent fashion brands including Bottle Blonde, Alien Cow, Rosie Billington, Lumpy Coffee, (all Coventry University Fashion graduate start-ups).
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