Enterprise and Entrepreneurship BA | 2018/19

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Enterprise and Entrepreneurship BA (Hons) 2018/19 entry

Course code:


Study options:

3 years full-time
4 years sandwich or study abroad


Coventry University


September 2018



2018/19 Fees - TBC* (2017/18 Fees - £11,927)

Find out more


Get in touch

For questions regarding study and admissions please contact us:

+44 (0) 24 7765 2152


Do you want to be your own boss, plan to work in a family business or hope to create a social enterprise? Maybe you are looking for a business-based degree that will stand out to employers. If any of the above applies to you, then the BA (Hons) Enterprise and Entrepreneurship could be the one for you.

With creativity and innovation at its heart, this is a course for budding entrepreneurs who want to start, develop or grow a business and strengthens their skills alongside their degree.

Why Coventry University?

An award-winning university, we are committed to providing our students with the best possible experience. We continue to invest in both our facilities and our innovative approach to education. Our students benefit from industry-relevant teaching, and resources and support designed to help them succeed. These range from our modern library and computing facilities to dedicated careers advice and our impressive Students’ Union activities.

Global ready

An international outlook, with global opportunities


Career-ready graduates, with the skills to succeed

Teaching Excellence

Taught by lecturers who are experts in their field

Course essentials

A degree which offers you more, at no extra cost

What our students say...

I chose to study at Coventry becausethey offered a hands-on course, and with this my business was created.

Jessica Chai

Course information

To create a social enterprise or step into the family business requires creativity and background knowledge of business, which we aim to develop on this exciting and innovative course.

While studying with us, you should be actively encouraged to get out there and learn-as-you-go, whether by building start-ups or working on a placement or internship. We aim to make the more practical elements of starting a business, such as registration, more transparent, as formalities such as these can hold people back from fulfilling their potential.

You can also learn the theory behind elements such as business management and growth strategy in traditional lectures and seminars. 


ranked UK university

Guardian University Guide 2018

Course Specification
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  • Introduction to Entrepreneurship Theory

  • Creativity and Innovation

  • Personal Entrepreneurial Development 1: The Entrepreneurial Mindset

  • Analysis of Small Business Functions

  • Assessing the Feasibility of a New Venture



  • Financial and Legal Issues for Business

  • Marketing and Small Business Operations

  • Personal Entrepreneurial Development 2: Leading a Small Business

  • Research Methods

  • Small Business Organisation and Culture

  • Personal Entrepreneurial Development 3: Designing Your Venture Implementation


In the third year, students can undertake an optional year abroad (study and/or work abroad) or an optional UK work placement.



  • Enterprise Research Project

  • Personal Entrepreneurial Development 4: Planning for Entrepreneurial Careers

  • E-Business and Emerging Technologies

  • Scaling and Growing Businesses

  • Personal Entrepreneurial Development 5: Learning from Value Creation

In more detail...

This course, which takes a unique approach to enterprise education, will provide you with both knowledge of small business management and the opportunity to apply that knowledge to your own business venture or to a venture operated through the programme.

Through the three years of the degree, the focus will progressively move from creativity and idea development, feasibility and marketing, to business management and growth strategies. Practical aspects, such as registering your business, protecting your intellectual property and professional advice on how to manage a business – essential for your company’s day-to-day operations are also covered.

Core themes include: creativity and idea development, innovation, business start-up and management (feasibility testing and planning), marketing, finance management, human resource management, business development and growth, and personal entrepreneurial development.

Your course will be based on a series of lectures, with associated seminars and practical classes. In addition, your personal tutor will review and discuss your progress with you and will be available for advice and support along with business mentoring.

There are a range of assessment methods from:

  • Written coursework: 73%
  • Presentations (individual and group): 17% 
  • Exams: 10%

The modules will be evaluated with a range of creative assessment tools.

A compulsory Add+vantage module must also be completed: please see the page on the Add+vantage scheme for more details.

73% presentations

In a typical week you will have 16 contact hours of teaching. This time will breakdown as:

  • Personal tutorial/small group teaching: you will have regular scheduled and additional discretionary tutorials with your personal tutor and other academics;
  • Medium group teaching: 14 hours of combining lectures, workshops and seminars each week;
  • Large group teaching: 2 hours of lectures each week

Additionally, you will be expected to complete 20 hours of study and guided learning. In addition you are expected to work on your own business idea.

Through the Erasmus scheme, you have the opportunity to work with an established entrepreneur from within the European Union.

We draw upon a wide range of International examples to support our curriculum and work with partners in South Africa, Nigeria, China and from across Europe to support our teaching and research.

Global ready

Did you know that we help more students travel internationally than any other UK university according to data from the experts in higher education data and analysis, HESA?

In 2015/16, we were able to provide a total of 2101 experiences abroad that lasted at least five days, 76% of which were our own organised trips for undergraduates and 23% from postgraduate travel.

Much of this travel is made possible through our Global Leaders Programme, which enables students to prepare for the challenges of the global employment market, as well as strengthening and developing their broader personal and professional skills.

Explore our international experiences

1st for

international experiences

Sending more students overseas than any other UK uni (HESA, 2015/16)


Student experiences

The number of student trips abroad for at least 5 days in 2015/16


and counting

The number of students we’ve helped travel internationally so far


global programmes

As well as trips, we offer other opportunities like language courses

What our students say...

I chose to study at Coventry becausethey offered a hands-on course, and with this my business was created.

Jessica Chai

Entry Requirements

University Course Code: FBLU020
A Level BTEC IB Diploma GCSE requirement
BBB DDM 30 points 5 GCSEs at grade A*–C including English, Mathematics, or specified equivalents


A-Level applicants are required to have three
 A2 Levels. Coventry University may include AS grades within an offer for certain courses, but we are not able to accept two AS Levels in place of one A2 Level. In some courses it may be necessary for entrants to have passed specific A2 Levels in nominated subjects. Please see the course pages for more information.

Access Diplomas

The Access to HE Diploma to include 30 Level 3 credits at Merit, plus GCSE English Language and Mathematics at grade A*-C, or specified equivalents.

Coventry University welcomes applicants who have completed, or who are studying, the Access to HE Diploma developed by the Quality Assurance Agency for Higher Education (QAA). Successful completion of the course will require you to gain 60 credits with at least 45 to be achieved at Level 3 (with the remainder at Level 2). In some cases we will require you to have gained Merit or Distinction grades in a number of units or in nominated subjects. For more information on the entry requirements for your chosen course please see the relevant course pages.

BTEC Level 3 Diplomas

The University will accept the BTEC Level 3 Extended Diploma for entry to most courses. In some cases we will require applicants to have studied either certain named modules or a specific named Diploma. The appropriate course page will have full information on the entry requirements.

The University also accepts the BTEC Level 3 Subsidiary Diploma and BTEC Level 3 Diploma for entry to degree programmes, provided that they are studied in combination with other qualifications that provide a total volume of study that is equivalent to three A2 Levels. For example, you could be studying a BTEC Level 3 Diploma plus an A2 Level, or a BTEC Level 3 Subsidiary Diploma plus two A2 Levels. Where a specific A2 or BTEC subject is required for entry then you must be offering this as part of your combination of qualifications.

Please visit our page on European entry requirements for more information about specific country information.

English as a Foreign Language This course requires an IELTS of 6.0 overall is required. Pre-sessional English is available if required.

Our International Student Hub offers information on entry requirements for your country, as well as contact details for agents and representatives should you need more advice.

More detail

Select your region to find detailed information about entry requirements:

English as a Foreign Language This course requires an IELTS of 6.0 overall is required. Pre-sessional English is available if required.

Our International Student Hub offers information on entry requirements for your country, as well as contact details for agents and representatives should you need more advice.

More detail

What our students say...

I chose to study at Coventry becausethey offered a hands-on course, and with this my business was created.

Jessica Chai

Tuition Fees

We pride ourselves on offering competitive tuition fees which we review on an annual basis and offer a wide range of scholarships to support students with their studies. Course fees are calculated on the basis of what it costs to teach each course and we aim for total financial transparency.

For more information, please visit our Finance pages.



September 2018

£9250 (per year)


If you're a truly outstanding undergraduate candidate we may be able to offer you a Coventry University Scholarship.

Coventry University Scholarships are awarded to recognise truly exceptional sports achievement and academic excellence.



September 2018

£9250 (per year)


For the September 2017 and January 2018 intakes, we're investing £1 million into scholarships for high achieving and enterprising students.

Our scholarships are worth up to £10,000 and every student that applies will be considered. Fulfil your potential this academic year with Coventry University!



September 2018

2018/19 Fees - TBC* (2017/18 Fees - £11,927) (per year)

Course essentials at no extra cost

We're committed to communicating study costs clearly to make sure you're not faced with having to make any unexpected payments. 

This is why our ‘Flying Start’ package provides you with a few course essentials. Your full-time fee for an undergraduate degree will cover the following:

UK field trips

Any mandatory site visits and trips within the United Kingdom.

Key material

This can include core textbooks, software and equipment.

Laser prints

1,000 A4 sides of black and white laser printing credits per year.

Optional year

Pay no tuition fees for optional work placements or study abroad trips.

The following are additional costs not included in the fees:

  • Any optional overseas field trips or visits: £400+ per trip.

What our students say...

I chose to study at Coventry becausethey offered a hands-on course, and with this my business was created.

Jessica Chai

Career prospects

Most students will focus on business start-up and this course is designed to enable you to gain the necessary theoretical and practical skills to manage a small business. However, you may want to use your entrepreneurial skills in another organisation.

Most private sector businesses (99.9%) fall into the small, medium sized enterprise (SME) sector* and your skills could be highly desirable to employers operating this type of business. You will have the opportunity to enhance your skills through placements or by working with entrepreneurs internationally.

Coventry University is committed to preparing you for your future career and giving you a competitive edge in the graduate job market. The University's Careers and Employability team provide a wide range of support services to help you plan and prepare for your career.

What our students say...

I chose to study at Coventry becausethey offered a hands-on course, and with this my business was created.

Jessica Chai

By accepting your offer of a place with us, a Student Contract (“the Contract”) will be formed between you and the University. The Contract will detail all of your rights and also the obligations you will be bound by during your time as a student and will also contain all of the obligations that the University owes to you.  We would encourage you to read the Student Contract before you accept any offer of a place at the University. A copy of the Contract can be found here.

The tuition fees stated on the course webpage, prospectus and your offer letter will apply for the duration of your course, subject only to changes to the law or government requirement.

*Due to a delay in the UK Government's announcement of the Retail Price Index, the University is unable to set its fees for entrants in 2018 at this stage. Please note that we set fees for individual courses, and fees from previous years are no indication of fees for future years.