MBA Sustainable Tourism 2019/20 entry

Think Smart. Learn Fast. Get Online.

Course code:

FBLT031

Study options:

2-5 years (part time)

Location:

100% online study

Starting:

September 2019

 

Fees:
Faculty:

Get in touch

For questions regarding study and admissions please contact us:

+44 (0) 24 7765 4700


onlinedegrees@coventry.ac.uk

Overview

Tourism continues to expand, experiencing consistent year-on-year growth. This MBA is designed to develop your skills and provide a critical understanding of different approaches to sustainable tourism management. You will have the opportunity to develop knowledge and skills in traditional and contemporary tourism planning approaches, such as Environmental Impact Assessment, monitoring and forecasting demand, and increasing tourist satisfaction. The course will embrace contemporary debates and challenges, and facilitate implementation in destinations and industry.

This pathway includes two sustainable tourism specialist modules and your project will also be in this field. There will be no reference to sustainable tourism on your degree certificate, however your transcript will show all the modules you took and the grades you received.

The course consists of three distinct but interconnected stages:

  • Certificate - The modern enterprise and business environment – how does it work? 
    The Certificate phase will develop a resource based view of the business enterprise and examine how value is created, including the impact of the wider business environment on the enterprise’s value creation activities.
  • Diploma - Preparing for tomorrow – what needs to change? 
    In the Diploma stage the focus shifts to considering the manager’s role in the development of an enterprise in response to the internal and external context, to create sustainable value.
  • Masters – Management in action – bringing about change 
    The Masters phase of the programme will focus more specifically on particular sectors and /or roles (including general management and leadership) depending on your chosen pathway. The emphasis will be on exploring, critically evaluating and applying a range of sector/ role specific models and concepts within a practice setting/ context.

Our Learning Platform

We have partnered with FutureLearn, a leading social learning platform, to deliver online degrees to learners across the globe. 

From short taster courses to postgraduate diplomas and certificates, and fully online degrees, the platform provides you with a seamless high-quality learning experience, on mobile, desktop and tablet. You can pay for each program in the degree as you go, making it possible to gain a qualification in a flexible and affordable way, to fit in with your lifestyle.

Flexibility

Short 2-week learning blocks combined with a pay-as-you-go payment model

Value

Spread the cost with our flexible pay-as-you-go payment options

Employability

Earn a full Coventry University degree upon successful completion

Community

Truly international in scale, learn with over 8 million other users across the world

Accreditation and Professional Recognition

This course is recognised by the following bodies:

European Foundation for Management Development (EFMD)

Register your interest

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What our tutors say

Many students choose an MBA because they want to become entrepreneurs and learn how to run a business. This degree will help develop the skills and knowledge necessary to start a new business or help an existing business grow.

The global cohort of students on this course will allow you to explore the importance of culture-sensitive management and emerge as a well-rounded global leader able to act and succeed anywhere in the world.

Course information

This MBA aims to equip you with the necessary skills and provide a critical understanding of how to apply different approaches to sustainable tourism management. The long-standing critique of the tourism industry provides the context to critically evaluate sustainable development principles, and analyse economic, environmental and socio-cultural impacts.

You will develop and apply both traditional and contemporary planning approaches. You will have the opportunity to develop knowledge and skills in the areas of Indicator Development Framework, monitoring and forecasting demand, and increasing tourist satisfaction. The course will embrace contemporary debates and challenges, and facilitate implementation in destinations and the industry.

The course seeks to develop participants to become effective and reflective managers and organisational leaders who have an in-depth understanding of not only how a modern tourism enterprise creates value, but how that value can be sustained into the future. The masters stage of the course requires you to take these principles into specific tourism contexts to initiate sustainable change.

Modules

Overview

Certificate Stage

Modules

  • Business Models and Processes

  • The Geopolitical, Economic and Legal Environment

  • Financial Analysis

  • Organisational Behaviour and Learning

Overview

Certificate Stage

Modules

  • Innovation and Entrepreneurship

  • Leadership and Change Management

  • Strategy and Decision Making

  • Global Marketing

Overview

Masters Stage

Modules

  • Sustainable Tourism Management

  • Critical Issues in Tourism Management

  • The MBA Consultancy Project

1st

The 1st and only UK University to partner with FutureLearn to offer full degree courses in this way.

In more detail...

  • The economic, environmental and socio-cultural impacts, traditional planning approaches and recent shift 
  • Sustainable development principles.
  • Indicator development frameworks and monitoring.
  • Forecasting demand and increasing tourist satisfaction.
  • Issues related to maintaining sustainability in destinations and tourism organisations.
  • Contemporary challenges (e.g. disasters and economic crises affecting destinations), and current debates such as the Green Economy.

The course is primarily designed to be studied part-time by students currently in employment.

For each module, we will provide engaging video lectures and a variety of interactive content and activities. The online contact between lecturers and colleagues aims to help you stay motivated and committed to learning.

Each module runs with 15 credits across an academic semester of 13 weeks, requiring an estimated 10–15 hours per week of study time, with the flexibility for students to study from one to two modules per academic semester.

The underlying focus is on developing your ability to think critically and strategically and to enable you to develop solutions to complex problems within an ever changing and ambiguous business environment. You can benefit from the innovative and interactive content and activities provided on our online platform FutureLearn. This opens up opportunities to participate in projects with students from around the world. The online contact between you, your lecturers and fellow students will help you stay motivated and committed to learning.

One of the key aims of the programme is to provide you with experiences of real-life organisations. You will be exposed to real-life case studies, simulations and engaging guest speakers from industry, who will  bring both contemporary and theoretical concepts by sharing their expertise and experiences of developing strategy, managing change and growth in their organisations.


Developing you and your future career

During your studies you will have access to professional management coaches to help you develop and enhance your skills and capabilities, and identify your career goals. After graduating you will be able to continue to seek support from a dedicated team who can help you to further tailor your career.

Mixed assessment modes offer students a range of opportunities to demonstrate their achievement of learning outcomes. You will be assessed through a combination of coursework assessments, business plans and activities, all completed online.

As part of the degree, you will initiate and lead a change project within a practice setting. To do this successfully you will be required to apply knowledge drawn from across the course and to demonstrate the strategic thought and leadership capabilities which are core to the course.

On successful completion of the Certificate stage (60 credits) students will be eligible for a Postgraduate Certificate in Business Administration.

On successful completion of the Diploma stage (120 credits) students will be eligible for a Postgraduate Diploma in Business Administration.

On successful completion of the Masters stage (180 credits) students will be eligible for a Masters in Business Administration (MBA).

Masters level awards will be made with a ‘Distinction’, ‘Merit’ or ‘Pass’ grade.

On successful completion of the course, you should be able to:

1. Demonstrate an appreciation of the social, political, economic and environmental impact of an enterprise and the need to develop ethical and responsible management practices.

2. Act in a culturally sensitive manner towards all of an enterprise's stakeholders through having an understanding of the interconnected global nature of business.

3. Demonstrate reflective practice for the development, and achievement, of personal career goals.

Certificate stage:

4. Critically assess the basis of an enterprise’s value creating activities and the impact of the external environment on value creation.

Diploma stage:

5. Critically assess the manager’s role in ensuring that an enterprise creates sustainable value in the context of dynamic internal and external environments.

6. Demonstrate the ability to think strategically and explore potential solutions to complex and ambiguous problems.

Masters Stage:

7. Explore, critically evaluate and apply a range of sector/ role specific models and concepts within a practice setting.

8. Formulate potential solutions to complex and ambiguous problems whilst acknowledging the risks and evaluating potential outcomes.

9. Initiate and lead a sector/ role specific change management project.

Each 15 credit module will consist of 150 hours of activities. The activity time will be made up of a mixture of guided and self-guided study.

Students will have access to an experienced team of tutors and lecturers who will support their studies. Each module will have dedicated online tutorials to support the learning.

You will have opportunities to collaborate with students from around the world via our online platform FutureLearn. The international nature of our course design and delivery team will provide you with a diverse range of experiences from a global perspective.

What our tutors say

Many students choose an MBA because they want to become entrepreneurs and learn how to run a business. This degree will help develop the skills and knowledge necessary to start a new business or help an existing business grow.

The global cohort of students on this course will allow you to explore the importance of culture-sensitive management and emerge as a well-rounded global leader able to act and succeed anywhere in the world.

Entry Requirements

An honours degree in any discipline, obtained from a recognised university/HE institution, or an equivalent qualification in a business related area.

Applicants will also need to have a minimum of two years post-degree full-time work experience in a management/administrative/ professional capacity.

An honours degree in any discipline, obtained from a recognised university/HE institution, or an equivalent qualification in a business related area.

Applicants will also need to have a minimum of two years post-degree full-time work experience in a management/administrative/ professional capacity.

English as a Foreign Language Participants whose first language is not English must demonstrate proficiency in verbal and written English language equivalent to IELTS 6.5 overall with no component less than 5.5, or TOEFL 600. If you have IELTS 6.0 you may be eligible to study our online pre-sessional English course.

An honours degree in any discipline, obtained from a recognised university/HE institution, or an equivalent qualification in a business related area.

Applicants will also need to have a minimum of two years post-degree full-time work experience in a management/administrative/ professional capacity.

English as a Foreign Language Participants whose first language is not English must demonstrate proficiency in verbal and written English language equivalent to IELTS 6.5 overall with no component less than 5.5, or TOEFL 600. If you have IELTS 6.0 you may be eligible to study our online pre-sessional English course.

What our tutors say

Many students choose an MBA because they want to become entrepreneurs and learn how to run a business. This degree will help develop the skills and knowledge necessary to start a new business or help an existing business grow.

The global cohort of students on this course will allow you to explore the importance of culture-sensitive management and emerge as a well-rounded global leader able to act and succeed anywhere in the world.

Starts

Fee


September 2019

£16,700


Starts

Fee


September 2019

£16,700


Starts

Fee


September 2019

£16,700


Module Code Module Name Credits Fee per module
7010SSL Geopolitical, Economic and Legal Environments 15  £1,391.66
7000SSL Business Models and Processes 15  £1,391.66
7000EFA Financial Analysis 15  £1,391.66
7001SMM Organisational Behaviour and Learning 15  £1,391.66
7001SSL Innovation and Entrepreneurship 15  £1,391.66
7011SSL Leadership and Change Management 15  £1,391.66
7006SSL Strategy and Decision Making 15  £1,391.66
7000SMM Global Marketing 15  £1,391.66
7032SMM Critical Issues in Tourism Management 15  £1,391.66
7031SMM Sustainable Tourism Management 15  £1,391.66
7005SSL Final Assessment - The MBA Consultancy Project 30  £2,783.33

What our tutors say

Many students choose an MBA because they want to become entrepreneurs and learn how to run a business. This degree will help develop the skills and knowledge necessary to start a new business or help an existing business grow.

The global cohort of students on this course will allow you to explore the importance of culture-sensitive management and emerge as a well-rounded global leader able to act and succeed anywhere in the world.

Career prospects

The wide-ranging content of this MBA offers considerable flexibility, whether you decide to specialise in one of the management disciplines or take an overview of them all.

One of the course learning outcomes relates to professional and personal development. This is central to the course design and is reflected in module content and assessment. You will be expected to maintain a reflective professional development log and will be encouraged to actively use these as a basis for your career development. The course aims to develop reflective practitioners,this is particularly beneficial to careers in sustainable tourism. The course will benefit career development and progression into management roles in a wide variety of sub-sectors of tourism, including tour operators, air transportation, visitor attractions, hotels, resorts, conference and events, government ministries, destination marketing organisations and NGOs.

Where our graduates work

Graduates of this MBA pathway work in a range of sectors and organisations involved in tourism, travel, events and leisure. Organisations include tour operators, airlines, airports, accommodation providers, destination marketing organisations, government departments, visitor attractions, sports and event venues and resort operators. Tourism plays a role in a wide range of organisations, and the skills developed on this course are transferable to other many sectors of enterprise and industry.

What our tutors say

Many students choose an MBA because they want to become entrepreneurs and learn how to run a business. This degree will help develop the skills and knowledge necessary to start a new business or help an existing business grow.

The global cohort of students on this course will allow you to explore the importance of culture-sensitive management and emerge as a well-rounded global leader able to act and succeed anywhere in the world.

Disclaimer

By accepting your offer of a place and enrolling with Coventry University, a Student Contract will be formed between you and Coventry University. A copy of the student contract will be made available to you via the dedicated Admissions Teams, during the enquiry/application stage. The Contract details your rights and the obligations you will be bound by during your time as a student and contains the obligations that the University will owe to you. You should read the Contract before you accept an offer of a place and before you enrol with the University.

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