This specialist MBA responds to the ever-growing influence, opportunities and challenges of globalisation. It prepares you to manage people and organisational activities in dynamic business environments and successfully market products and services on an international scale.
Course content is designed to deepen your knowledge and understanding of the theories that inform contemporary international business practice, together with the nature and structure of global businesses. You will gain a firm grasp of complex business theory and broader contemporary business issues, such as global economic uncertainty, environmental issues, increased regulation and legislation.
You will engage in practical sessions and work on real-life case studies in workshops, which highlight the need to take account of organisational and national culture, together with practical barriers of different time zones or geographically dispersed teams. You’ll have access to market-leading software packages including GMMSO (Global Marketing Management System Online), EIMSO (Export Import Management System Online), Xsol software and SAP.
With over 5,500 students, Coventry Business School is one of the largest business schools in Europe, rated ‘excellent’ by Eduniversal and an active member of the European Foundation for Management Development (EFMD) and Chartered Association of Business Schools (CABS).
Committed to maintaining our high levels of student satisfaction, we will enhance your student experience through regular industry insight and interaction. Our Prestigious MBA Leadership Lectures offer the chance to gain real insight into the world of business with talks from industry leaders that, in the past, have included Business Woman of the Year Julie White, Co-Founder and Director of Maskarade, Dean Walton of Dragons’ Den fame, Jevon Thurston-Thorpe of Penso Consulting and Peter Robson, who is the retired Managing Director of Sun Hydraulics.