This course aims to prepare you to take responsibility for the development phase of creative product design in a global context; we place an emphasis on the engineering of direct end user products and the stakeholder interactions needed to see them through to successful completion.
You should develop an understanding of the material, production and functionality associated with developing a fit-for-purpose product, with hands-on experience of industry-standard computer aided design (CAD) and rapid prototyping.
Multidisciplinary in nature, course content has a broad appeal encompassing the disciplines of science, engineering, electronics, design, marketing and management. It has been developed with industry leaders, including those from Dyson and Xerox (HCL), together with UK product design agencies like London Associates and Knight Design Innovation.
The Faculty of Arts and Humanities has one of the longest established undergraduate product design courses in the UK with a portfolio of industry partnerships, competition success and a record of producing graduates who are influential designers in a wide range of fields.
We have invested substantially in rapid prototyping equipment, including a Kyla 2700 robot milling machine and a range of 3D printing machines, allowing you to experiment and realise your ideas to deliver verified products for production. You can produce prototypes of moulded and cast parts quickly and cheaply, mirroring the professional environments, structures and methods in which user-end products are created.
Inspired by staff who will share their significant experience of designing products and advising the likes of Philips, Canon and Samsung, you may have the opportunity to work on briefs set by industry teams who will then comment and advise on your work. This should build your confidence to communicate and defend ideas and outcomes throughout all phases of the product creation process – to stakeholders including managers, marketers, engineers, facilitators and production managers.