International Business MSc | 2017/18
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International Business MSc 2017/18 entry

Course code:

BEST056

Study options:

1 year full-time, part-time option available

How to Apply
Location:

Coventry University

Starting:

January 2018

 

Fees:
Faculty:

Get in touch

For questions regarding study and admissions please contact us:


+44 (0) 24 7765 2152


Overview

The phenomenon of globalisation can no longer be ignored by any company, whatever their size and scope. Yet as the world becomes increasingly interconnected, opening up new market and trade opportunities, many firms still struggle to come to terms with its implications.

Ideal for those seeking a managerial career, this specialist course aims to develop your strategic outlook, increasing your knowledge and understanding of business and management within an international context. Recognising that some of the traditional business tools and techniques are now outdated as a result of the fast pace of change, we’ll show you the new and innovative approaches to strategy, organisation, operations and finance.

With over 5,000 students, Coventry is one of the largest business schools in Europe. Our impressive global network is vast and varied. Through guest speakers, industry visits, case studies and internship opportunities, we use these links to share their real-world business experiences and bring you up-to-speed with the issues and challenges facing modern businesses.

Why Coventry University?

An award-winning university, we are committed to providing our students with the best possible experience. We continue to invest in both our facilities and our innovative approach to education. Our students benefit from industry-relevant teaching, and resources and support designed to help them succeed. These range from our modern library and computing facilities to dedicated careers advice and our impressive Students’ Union activities.

Global ready

An international outlook, with global opportunities

Employability

Career-ready graduates, with the skills to succeed

Student experience

All the support you need, in a top student city

Accreditation and Professional Recognition

This course is accredited and recognised by the following bodies:

European Foundation for Management Development (EFMD)


Chartered Association of Business Schools (CABS)

What our alumni say

The subjects on this course were great. The course tutor has a 21st century mind set; hence the subjects that we studied were right for the current and future business environment.

Augustina Ogah, MSc International Business, graduated in 2010, now Manager at NSITF, Nigeria

Course information

Combining theory and practice, this course aims to provide a thorough grounding in international business management in an ever-changing global economy.

We aim to equip you with the skills and knowledge to become a flexible, effective manager who can spot market opportunities and drive forward businesses to success in the international arena.

Through the use of guest speakers, use of real case studies and industry visits and fieldtrips, you’ll learn more about the external forces which affect business decisions, including but not limited to the influence some external/or market factors such as fall or rise of oil prices or interest rates. We’ll discuss some of the biggest challenges and issues businesses now face, such as market uncertainties etcetera.

Modules

Overview

In the first semester, you will learn about theory and principles underpinning strategic management, as well as the linkages between major business functions and their role in international business and commerce. You’ll study a range of organisations to gain a practical understanding of how they manage their resources and operations, recruit and develop staff, set and monitor budgets, and adapt to change.

We’ll cover the basic principles of marketing – where students will have the opportunity to discuss and analyse key managerial decisions on formulating and executing international marketing activities by developing their knowledge and skills of marketing concepts including environmental analysis, buying behaviour, strategic market segmentation and more. This will be done through active case studies and practical examples.

In the second semester, you have an opportunity to tailor your studies to suit your interests or career aspirations. You may wish to delve deeper into the principles and application of human resource management in the international context or the complexity of Enterprise Resource Planning (ERP) systems and how to implement and manage such systems effectively within the options of international human resource management or business process integration respectively. Within the core modules, we will learn about international leadership and management, global markets and entry strategies, international trade management, research methods as well as undertake workshops for the CMI module for which students can gain accreditation and a certificate in professional consultancy.

In your final semester, you can choose to spend time on a company internship, typically lasting eight to 12 weeks. In the past, we have supported students to take on business and product development roles in companies in the UK such as Aston Martin, Jaguar Land Rover to mention a few. There is also a further option of undertaking a self-organised placement or going through the normal dissertation route.

This course includes the Global Professional Development module. Each of the participating postgraduate courses have an individually tailored version of the Chartered Management Institute (CMI) Global Professional Development module.

Modules

  • Semester 1

    • Global Supply Chain and Logistics
    • Marketing in an International Perspective 
    • Management Accounting for Business: The ‘Management Accounting for Business’ module will build on your existing analytical, technical and mathematical skills, and develop your ability to assess the financial performance of an organisation to make decisions with financial implications. Covered in two parts, the first part of financial accounting provides students with appropriate tools to interpret and assess the financial performance of businesses, while the second part of management accounting provides students with appropriate tools to plan and monitor business finances to determine cost of products and services and make a range of business decisions using financial information.
    • Global Business in Emerging Regions 
    • Research Methods
  • Semester 2

    • International Leadership and Management • Global Markets and Entry Strategies 
    • Managing International Trade
    • GLP/CMI workshops 
    • Global Professional Development - Consultancy


    Optional modules (1 of the following):

    • Business Process Integration 
    • International Human Resource Management 
  • Semester 3

    • Company internship 
    • Placement
    • Dissertation

    Students are required to choose from any of these three (3) routes which are all worth 50 credits.

In more detail...

  • Innovative, interactive teaching features business simulations and software to gain practical insights into business problems and IT solutions.
  • High levels of student satisfaction for Business – 88% overall, above the sector average of 80% (Postgraduate Taught Experience Survey 2016).
  • Coventry University is ranked 5th best in the UK for Economics and 20th in the UK for Business, Management and Marketing in the 2018 Guardian University Guide.
  • Strong track record for employability – 82% of graduates in work or study after six months (DLHE 2014/15), over four-fifths of those employed in professional level roles.
  • Field trips to multinational organisations within a range of sectors and industries (additional costs may apply). Recent visits have included a visit to Jaguar Land Rover and Manchester United in the UK as well as visits to New York in the United States; Berlin, Germany; Paris, France among others.
  • Rated ‘excellent’ by Eduniversal and members of the European Foundation for Management Development (EFMD) and Chartered Association of Business Schools (CABS), as well as being signatories to the United Nations Principles for Responsible Management Education (UN PRME) initiative.
  • Hands-on experience of market-leading software packages including: GMMSO (Global Marketing Management System Online) and EIMSO (Export Import Management System Online) from Janavaras and Associates International, Xsol software and SAP, the world’s leading enterprise resource planning (ERP) software provider.

Guest speakers programme has also drawn in prominent speakers from the field of international business in recent times to share their knowledge and experiences with students. 

Your main study themes are:

  • Strategic Management: This will introduce you to the key issues, theories and debates in international leadership and management. We will consider and debate the differences between leadership and management and will study a range of different perspectives to give a critical understanding of the theory and practice of leadership and management.

  • Critical Issues in Global Business: We will introduce you to the world of international business particularly in emerging markets. While focusing on the nature of the business environment in specific emerging regions, this theme will highlight the importance of global business issues like ethics, sustainable practices, government business linkages, the role of transnationals from advanced economies in emerging markets, and resource driven economic growth in emerging regions. You will be exposed to contemporary issues such as doing business globally, the role of governments, formal and informal networks and the effects of geopolitics on the business environment.

  • Marketing: You will have the opportunity to discuss and analyse key managerial decisions on formulating and executing international marketing activities by developing their knowledge and skills of marketing concepts including environmental analysis, buying behaviour, strategic market segmentation and more. This will be done through active case studies and practical examples.

  • Managing International Trade: Aims to provide you with an introduction to the main issues in international trade, from an operative point of view. In addition to reviewing the main actors, regulations and institutions involved, analysing the world trade exchanges and their characteristics, you will also have the opportunity to engage in the technical and operational aspects of international trade.  This will equip you with some of the necessary tools of export management, in order to enable to immediately put them into practice when you secure employment on graduation.

This course can be studied full-time over one year and may also be taken part-time over two years. You can start in January, May or September.

As well as traditional teaching and learning methods, such as lectures, workshops and seminars, specific subjects adopt a mix of experimental approaches to facilitate richer deeper learning. For example, you will be exposed to real-life case studies with recent examples including the use of guest speakers from industry sharing their expertise and experiences in most modules, participation in online international learning projects with students of participating institutions from other parts of the world, field trips or visits to organisations to experiences how the concepts and theories studied work in practice with recent visits to Manchester, Jaguar Land Rover to mention but a few. As mentioned, we also invite a range of guest speakers who will share experiences of managing change and growth in their organisations, supply chain and logistics strategies, marketing and trade management operations, business development, and more.

We make use of real life and practical case studies to enable you to apply a variety of international business tools and techniques you have studied. For example, in the global markets and entry strategies and managing international trade modules, you will have the opportunity to make use of the GMMSO and EIMSO software to produce your international business plans. You will also be engaged in research based learning on an open community platform such as inoERP, an open source ERP that offers opportunity for students to anchor the pedagogy on digital innovation, for example in the Business Process Integration module.

Many of our teaching staff are research active and will disseminate up-to-date developments in their fields, fostering debate and discussion. For example, recent cohorts have had the opportunity to make use of lecturers’ research outputs in their seminar discussions and drawn case studies for use in their workshops from research outputs of staff on the programme. You will also have the opportunity to conduct your own supervised research as part of your dissertation – past students have examined various international business topics from such themes as strategic management, trade management, internationalisation and business process integrations approaches to mention but a few.

You will have the opportunity to participate in range of field trips and industry visits, at home and abroad, with recent excursions to Manchester United and Jaguar Land Rover in the UK (additional costs may apply).

Achievement of learning outcomes in the majority of taught modules is assessed by a combination of coursework assignments, policy documents, verbal exams, presentations plus University examinations set in January or May. Modules in the course are assessed by a combination of coursework and examination or presentations. Modules are mostly 15 credits and the MSc Project (dissertation, placement and internship) is worth 50 credits.

An estimated percentage breakdown of your final grade assessment is as follow:

  • Dissertation/Management Consultancy Project: 30%  
  • Reports: 30%
  • Presentations: 15 %
  • Formal examinations: 15%
  • Practical coursework: 10%

On the successful completion of 180 level Masters credits, awards may be made with a ‘Distinction’ or ‘Merit’, based on the achievement of an average mark of at least 70% or 60% respectively. Students may be awarded the Postgraduate Diploma (PgDip) if they achieve 120 credits and a Postgraduate Certificate (PgCert) if they achieve 60 credits. Students may only progress to the final stage of Masters programmes after meeting the requirements for award of a Postgraduate Diploma.

15% assessed by exams

On successful completion, you should be able to:

  • Evaluate the impact of external forces on organisations including: legal systems; ethical, economic, environmental, social and technological change issues; international developments and corporate governance.• Understand the principles of marketing including: the identification of markets and customers; the development and operation of markets for resources, goods and services; expectations of customers and equivalent stakeholders, service and orientation; the marketing of goods and/or services.
  • Demonstrate knowledge of the financing of the business enterprise or other forms of organisations: sources, uses and management of finance; use of accounting for managerial and financial reporting applications.
  • Effectively manage and develop people within organisations with a firm grounding in organisational theory, behaviour, industrial/employee relations, human resource management and change management.
  • Use a range of research methods, both qualitative and quantitative, and understand their strengths and weaknesses for providing information and evaluating options in an uncertain organisational environment.
  • Develop and manage information systems, relevant communication and information technologies for application in business and management within a global knowledge-based economy.
  • Apply a wide range of business and management models and theories in an international organisational context.
  • Conduct research into business and management issues to effectively solve business problems, ranging from cultural issues to the challenges of international politics and law.

In a typical week you will have up to 14 ‘contact’ hours of teaching. This generally breaks down as follows: 

  • Personal tutorial/small group teaching: 1 hour of tutorials each week.
  • Medium group teaching: 4 hours of practical classes, workshops or seminars each week.
  • Large group teaching: 9 hours of lectures each week.

In addition, you will be expected to undertake a further 26 hours of self-directed studying and revising in your own time each week, including some guided study using handouts, online activities etc.

We organise a number of national and international field visits, which have recently included trips to Paris, Berlin and New York to visit such institutions as UNESCO and other multinational enterprises to tour their facilities and learn about their operations. 
You will also have the chance to collaborate with students from other international universities on online international learning (OIL) projects, for example, through our collaborations this year, students from our programme will be undertaking an OIL project with students from our partner institution in Tanzania in January 2017.

You may also able to learn direct from international business leaders from across the world, who are invited as guest lecturers on modules to share their knowledge and experience over skype. Furthermore, the international experience of the course team means you will benefit from the experience of lecturers on business operations from Asia, Middle East, Europe, Africa to mention but a few.

Global ready

Did you know we help more students travel internationally than any other UK university according to data from the experts in higher education data and analysis, HESA?

In 2014/15, we were able to provide a total of 2,264 student experiences abroad that lasted at least five days, 73% of which were our own organised trips for undergraduates and 27% from postgraduate travel. Plus, we've been able to help more than 5,000 students spend time in other countries, from America to China, India and beyond.

Much of this travel is made possible through our Global Leaders Programme, which enables students to prepare for the challenges of the global employment market, as well as strengthening and developing their broader personal and professional skills.

Explore our international experiences

1st for

international experiences

Sending more students overseas than any other UK uni (HESA)


2,264

Student experiences

The number of student trips abroad for at least 5 days in 2014/15



12,000

and counting

The number of students we’ve helped travel internationally so far

21

global programmes

As well as trips, we offer other opportunities like language courses


What our alumni say

The subjects on this course were great. The course tutor has a 21st century mind set; hence the subjects that we studied were right for the current and future business environment.

Augustina Ogah, MSc International Business, graduated in 2010, now Manager at NSITF, Nigeria

Entry Requirements

Applicants should hold a good honours degree 2.2 or above in a relevant academic discipline. Applications from candidates with relevant experience will be considered on an individual basis.

Applicants should hold a good honours degree 2.2 or above in a relevant academic discipline. Applications from candidates with relevant experience will be considered on an individual basis.

English as a Foreign Language This course requires IELTS of 6.5 overall. Pre-sessional English is available if required.

Our International Student Hub offers information on entry requirements for your country, as well as contact details for agents and representatives should you need more advice.

More detail

Applicants should hold a good honours degree 2.2 or above in a relevant academic discipline. Applications from candidates with relevant experience will be considered on an individual basis.

English as a Foreign Language This course requires IELTS of 6.5 overall. Pre-sessional English is available if required.

Our International Student Hub offers information on entry requirements for your country, as well as contact details for agents and representatives should you need more advice.

More detail

What our alumni say

The subjects on this course were great. The course tutor has a 21st century mind set; hence the subjects that we studied were right for the current and future business environment.

Augustina Ogah, MSc International Business, graduated in 2010, now Manager at NSITF, Nigeria

Tuition Fees

We pride ourselves on offering competitive tuition fees which we review on an annual basis and offer a wide range of scholarships to support students with their studies. Course fees are calculated on the basis of what it costs to teach each course and we aim for total financial transparency.

Starts

Fee


January 2018

£10,121 (per year)


Scholarships

If you're a truly outstanding undergraduate candidate we may be able to offer you a Coventry University Scholarship. Coventry University Scholarships are awarded to recognise truly exceptional sports achievement and academic excellence.

Starts

Fee


January 2018

£10,121 (per year)


Scholarships

For the September 2017 and January 2018 intakes, we're investing £1 million into scholarships for high achieving and enterprising students.

Our scholarships are worth up to £10,000 and every student that applies will be considered. Fulfil your potential this academic year with Coventry University!

Starts

Fee


January 2018

£14,311 (per year)


Scholarships

For the September 2017 and January 2018 intakes, we're investing £1 million into scholarships for high achieving and enterprising students.

Our scholarships are worth up to £10,000 and every student that applies will be considered. Fulfil your potential this academic year with Coventry University!

What our alumni say

The subjects on this course were great. The course tutor has a 21st century mind set; hence the subjects that we studied were right for the current and future business environment.

Augustina Ogah, MSc International Business, graduated in 2010, now Manager at NSITF, Nigeria

Career prospects

The course can enable you to become a specialist in international business, equipped for a wide range of business and management careers in multinational organisations, management consultancies, government organisations or management education and training.

We aim to develop your capabilities in strategic thinking, effective communication and research, all directly relevant to employers and of great value when seeking future employment.

As indicated, the MSc in International Business provides the opportunity to develop a strategic outlook in a global context and to hone business skills developed in one’s earlier academic studies. All of this has the major objective of facilitating a successful career in management, in either the public or private sector. With the network opportunities to industry, an international content taught by experienced international research oriented lecturers with vast industry experiences, access to membership of professional bodies such as CIM UK to mention but a few, the course has been uniquely designed and run to fully equip our students with the right set of international business skills, knowledge and experience to raise their profile which intern How would this course enhance their career prospects as opposed to traditional business course run elsewhere.

Coventry University is committed to preparing you for your future career and giving you a competitive edge in the graduate job market. The Faculty’s Careers and Employability team provide a wide range of support services to help you plan and prepare for your career.

Where our graduates work

Many of our graduates have found employment positions within generalist HR, general management, specialist pay and reward, people development and employee relations roles.

What our alumni say

The subjects on this course were great. The course tutor has a 21st century mind set; hence the subjects that we studied were right for the current and future business environment.

Augustina Ogah, MSc International Business, graduated in 2010, now Manager at NSITF, Nigeria
Disclaimer

By accepting your offer of a place with us, a Student Contract (“the Contract”) will be formed between you and the University. The Contract will detail all of your rights and also the obligations you will be bound by during your time as a student and will also contain all of the obligations that the University owes to you.  We would encourage you to read the Student Contract before you accept any offer of a place at the University. A copy of the Contract can be found here.